Advice You - Business

There was an English tea merchant selling tea packs in his town during the year 1660 A.D. He used to get a bag of tea from one estate or the other and make small packs and sell them to the people in his area.
People were buying from him, but used to make remarks on the quality of the

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

tea he supplied.

THE GOODNESS OF TEAS! It had become quite customary to hear comments of his customers about his tea. They said, “The tea was good last time, but it is different now”. When the color was good, the taste was not so. Again, when the taste was good, the tea co

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

lor was very low. The flavor was not always the same.

When ever he buys a new tea bag and distributes it in small packs, the customers’ comments were also changed. This is because the teas grown in different estates differ in their characters. The tea characters change from grade to

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

grade, season to season, process to process and even time to time. Man could be a silent listener of all these things and cannot control. The merchant was not able to find out a way to escape from the unsatisfied customers’ remarks.

NO SINGLE TEA HAS ALL CHARACTERS IN PERFECT MA

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

TCH! Once it happened that the merchant sold almost all the tea and could not get a new bag instantly. Then, he just started searching and collecting all teas left out in all the tea bags as remnants. To cover up the time, he mixed all the remainings of tea bags and made into small

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

packs and sold to his customers with all the reluctance. It was quite surprising to hear from almost all consumers that the tea was good that time in all respects.

He had actually mixed all the leftover teas purchased so far and supplied to the consumers only to avoid the time gap. B

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ut, the customers were satisfied and started asking to supply only similar teas in future also.

MIXING MAKES IT BETTER - AN ACCIDENTAL INVENTION! The trader understood the idea and started buying different kinds and grades of teas from a number of estates! He started mixing

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

and selling! It was fine; blending of various kinds of tea had helped the merchant to run his business without much of bad comments. The color, taste and flavor are average and were acceptable to the people of the town.

THANKS TO THE ANANYMOUS TEA MERCHANT! Though accident

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

al, it was really an invention worth to be written in the history of tea industry! So, tea blending was born. It has its own merits! But, this will not suffice the varying market needs of this modern day. We cannot continue with just mixing any kind or grade of tea available in the market

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

as did by the merchant.

TEAS ARE DIFFERENT! WANTS ARE DIFFERENT! There are different kinds of people loving different kinds of teas to make varying tea drinks. Some love teas made by orthodox way and others the modern CTC way of production. Some like leaf teas and others d

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ust teas. The tea taste changes with so many factors, natural and man made too.

NEED TO INVENT, INNOVATE AND STRATEGISE! The growth of any product depends on the merits of invention to begin with, innovation in course of time and finally the strategy to cope up with the mar

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ket competition.

RESEARCH NEEDED! Hence, there is a need to do a research at a higher level with identification of tea grades, their physical and functional characters in relation to the final tea drink. There is also a compelling need to have an unbiased tea evaluation te

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

chnique to judge true market values of the teas in question.

ART OF TEA TASTING – WITH HUMAN ERRORS! It took a number of years gradually to improve up on the art or knowledge of tea tasting. However, it has all the demerits of the human errors. Simply because, the tradition

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

al tea tasting is an art and has no scientific base. It has erroneous influences of human mind. Evaluation based on this gives only artistic values and do not speak about the real value of tea.

You know an art is enjoyable, but contains more of illusions and not the truth always. An

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

art is always kept as a secret and not open for scientific analysis and confirmations.

SCIENCE IS TRUTH, A FOUNDATION FOR GROWTH! However a revolutionary tea research culminating into a unique “scientific tea testing, tasting and blending technique” was done only very recen

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

tly. Science is truth always and gives confirmative results and paves way for innovative and progressive growth of any business.

There is delay and it is due to the strong belief of the tea industry in the art of tea tasting. As it is still kept as a secret, the real beneficiaries ar

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

e only the already accepted high ranking popular tea estates. But, the truth lies only with the real scientific evaluation techniques to find the real value of a tea in question.
The industry should keep its mind open to accept this change, the innovation. The change is law of life!

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

That will bring great benefit to manufacturers, traders, consumers and the tea industry as a whole!

TEA TESTING, TASTING AND BLENDING TECHNIQUES:

Is it different from traditional tea tasting? Yes. With all scientific base!
Is it a competition technique to

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

the art of tea tasting? No, it is complementary and supportive!

Will this help the tea business and industry? Yes. In a big way! Tea researchers and students will also get benefited!

Tea blending, an accidental invention has opened new vistas to tea industry through sci

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

entific tea testing, tasting and blending techniques!

To know more about scientific tea testing, tasting and formulae of tea blending, please contact: pnkguru@yahoo.com Also visit: http://www.teablends.blogspot.com/

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Advice You - Tea Blending-An Accidental Invention! It Needs More Support From Tea Research!

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