Advice You - Business

Believe it or not most universities could use a few pointers from private enterp

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

rise. One place I feel they fall down is in customer service. Professors at univ

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

rsities could do more in the way of customer service by assisting their clientel

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

, the students with better care.

Rather than sitting the 100 kids in a classroo

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

m looking at a video monitor it would be best if the professors would give bette

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

customer service to the students and give them more one-on-one time and not tre

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

t them like cattle. Many professors as they get up in tenure and stature in the

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

“publish or perish world” of academia assume that they are too good for the stud

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

nts and withdraw from what I believe to be their duty and responsibility as prof

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ssors.

Too often they will use student aids to help the students who are trying

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

to learn rather then giving the extra customer service directly. It is amazing t

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

hat in the liberal world of academia that the professors do not realize they are

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

in business and competition with other universities. Apparently they think that

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

the non-meaning stream of students means that they no longer have to give good c

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ustomer service due to supply and demand, as if they knew what that meant?

Prof

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ssors should all have to have had a job at one time in their life in a field, wh

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ch required customer service before they are allowed to teach. Sometimes I feel

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

that the professors are faking it, in that they are not as smart as they preten

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

to be and purport their brilliance to the students and the reason they do not g

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ve good customer service is because they can't. What you think of that academia

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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