Advice You - Business

In this day of terrible customer service, it should come as no surprise that serving your customers, also known as visitors to you

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

r web site, must be a top priority. Forget about return on your investment, how your site looks, keywords, meta tags, and the like

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

Are they important? Yes, of course. However, they mean nothing if you cannot attract and retain visitors to your site.

In 2002 I

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

built a niche community for corporate flight attendants. I started off with a message board and then added web pages six months la

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

er. Traffic was decent with just the message board but it really took off when I created the web pages. The key? Customer service.

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

In order to attract and retain my customer base I added a resume posting service. In fact, I allowed people to send to me a copy o

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

f their resume and I posted it on my site. I took the time to reformat each copy and added attractive backgrounds to each page. Ne

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

t, I linked it to my site. How much did I get paid for this? Nothing! Why did I do it? Because it showed my customers - the visito

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

s to my community - that I had a stake in their success. When you care about people, they will care about you and come back. And t

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ll a friend. And click on your ads. And generate money for you.

I have also run contests where I have given away books, magazine

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ubscriptions, and music CDs. The goodwill generated by the contest has strengthened my relationship with community members. I have

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

come to know quite a number of my members personally, and have met some at conferences or have been in touch with them via email

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

nd phone calls. My members have helped me as much as I have helped them with advice that has thrust my community to the top.

Who

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

as time for top notch customer service? You do! Push away from your keyboard and brainstorm how you provide superior customer serv

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ce. Then, make a point to implement your plan on a regular basis. Do you answer all your emails from members? Are you even that ac

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

essible to members? Plan on responding promptly [within one business day] to all inquiries from site visitors. Always answer their

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

questions to their satisfaction and thank them for their inquiry. NEVER come across as impatient or bothered. Hey, they do not ha

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

e to visit your site, no matter how much of a niche you think you provide.

Altogether if you become more customer focused you wil

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

set yourself apart on the internet and that is where your success will ultimately come from. Customer service is sorely lacking i

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

the business world, give yourself a leg up and make your site visitors happy by providing exemplary customer service at all times

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Marshall Field's, the trendsetting, always fashionable icon of customer service in retailing, is about to become history in downtown Chicago.

Will you lose your job by tomorrow? What's your job like today? Do you think you can survive in 5 years time?

The term legal cashier is used to describe a vast number of different roles within law firms. It's a job title which has gone through a large number of changes and can often describe two completely different roles at two different companies.

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