Advice You - Business

Customer satisfaction is valuable, but customer loyalty is priceless. In today's competitive world of business, it is becoming more and more important to deliver cus

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

tomer service that is unbeatable. These ten creative strategies can support you in turning your customers into walking billboards for your business.

1. Treat your c

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

stomers like royalty.

Hire a customer service representative to greet your customers upon arrival, and offer a coat check service so that customers can comfortably

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

get to know you, your employees, and your place of business

2. Provide valet parking.

Providing valet parking can greatly improve access to your establishment when

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

parking is limited or on days when the weather is challenging. (Note: Tips should not be accepted.)

3. Make a wait enjoyable.

If a customer has to wait, offer a cu

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

of hot coffee, latte, or a glass of sparkling water, a comfortable chair, and a choice of current magazines. (Make sure to update your magazines frequently.) Every

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ten minutes, have a customer service representative update the customer on the status of their wait.

4. Provide a concierge service.

By adding a concierge service,

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

you can provide added value to your customers "on the spot." Support your clients by making lunch or dinner reservations, making an appointment for a hair cut, provi

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ing a list of local attractions, or helping the customer find the one special item that is not offered by your business.

5. Call your customers every Monday morning

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

.

Call your customers every Monday morning at the same time. Call to simply say "hello" and to check in. Ask how things are going, if there is anything you can help

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

with, or what is new in his/her life or business. Share ideas, laughter, and support. It works!

6. Provide "Same Day" or Overnight delivery service.

In today's bus

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ness world, quick service means happy customers and increased profits. By offering a same day delivery service or overnight via Fed Ex or Airborne Express, you will

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

speed up your profits by providing your goods and services FAST!

7. Call customers on days of celebration.

Keep a file of birthdays, anniversaries, milestones, and

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

special events (graduations, weddings, Bar Mitzvahs,) and call the customer on these special days to say "Congratulations...I am thinking of you on this special day.

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

8. Provide a voice mail "Tip of the Day."

Make the most of voice mail and answering machines by posting a message that says "WOW!" Include a "tip of the day" on y

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

our message tape, which can prove to be highly entertaining and educational to callers, as well as a credibility and rapport builder for you.

9. Provide a cookie se

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

vice.

One day each month, deliver home-baked cookies to your customers. chocolate chip or shortbread cookies are always popular. This service can be outsourced to a

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

bakery who has a reputation of high quality, and a strategic alliance will be formed in the process.

10. Dazzle the kids!

Dazzle the kids and keep them happy while

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

the parents do business by providing a highly creative "kids corner." Stack this area with games, coloring books, toys, and entertainment. During peak business hour

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

, hire a magician, storyteller, musician, or balloon artist to provide a high level of interaction and pure FUN...will keep everyone happy and "coming back for more.

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Don't allow your business growth to go unchecked. Fast unmonitored growth can be just as dangerous as no growth. Pay attention to signs that indicate you may be growing too fast, and take all necessary steps to control that area.

If you happen to be residing in New York you do not have to worry about anything related to hair extensions, that is if you have decide to do this procedure in your hair. Hair extensions New York services are offered by several hair stylists who operate in the city. One just needs to make sure that the hair stylist is sufficiently qualified to carry out the procedure without any hassles. After all one is experimenting with their hairs and their looks so they would not like to do the procedure from a stylist who is not sufficiently qualified.

How to sell things has become a science more than an art in the last few decades. Crowds of people of different professions work hard to find the way to be ”different”. They use all their creativity to be appearing.

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