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Despite what some people think franchising companies focus on recruiting the v

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ery best franchisees and they are not out to sell to everybody. In fact most

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

f the people who inquire about becoming a franchisee with a franchising compan

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

y simply either do not qualify or they are not good enough.

A franchising com

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

any is only as good as its weakest link. Selling lots of franchisees franchis

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

es, who are incompetent makes no sense because it only adds problems down the

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

oad. For a franchising company to succeed and develop strong brand awareness

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

it must have the best franchisees possible.

All master franchises, franchisor

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

, area developers, salespeople and franchise executives must learn to focus on

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

recruiting strategies to get the best franchisees. It is not just about maki

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

g sales it is about recruiting the very best franchise team members.

Some fra

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

nchising companies brag about being able to close 20 to 30% of their qualified

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

leads who fill out the confidential questionnaire. The percentage is irreleva

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

nt, as the goal is to get the best people.

Let's face it franchising is the g

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

eatest business model ever created in the history of human commerce and trade.

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

However, if you plug up the franchise system with low performance franchisee

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

you can never succeed.

In franchising you want to focus on granting the fran

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

chise to the greatest franchisee candidate and not trying to sell each person

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ho inquires. There is a big difference between those two strategies and franc

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

hising companies who want to succeed long-term need to know this. Think on it

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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