Advice You - Business

Managing your people is second in importance only to managing yourself. A manager is only as good as the people he has working for him, because a manager achieves his targets through

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

his people. Nevertheless, a manager’s people will respond to proper treatment by a skilled manager. People work at their best when they are happy. .

The first thi

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

g a manager must do is create a good working environment. There are many ways to do this. It depends on too many things to mention them all here. However, we will have a look

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

t a few. Help people to understand the importance of their work. It will go a long way towards improving their performance if they understand the importance of their efforts. A polic

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

of internal promotions tied to an education and training scheme will encourage staff to go the extra mile. They will be able to see the possibilities for the future. It will create

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

n environment where they will feel valued and appreciated as workers and as human beings. They will feel the extra effort that they put in will bring rewards.
If it is necessary

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

to promote from outside make it clear that you had very good reasons for doing so. Do not approach the situation as if you were answering to your staff. Never forget that you are the

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

boss.

Pay your people a fair salary/wage for a fair days work. No matter how happy people are with their achievements, education, promotions etc. if you do not pa

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

them properly they will leave. Pay establishes a value for a person’s work and a measure by which they compare themselves to others inside and outside their work-group or company. .

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

br>

Do not keep secrets. Secrecy is the origin of rumour. If you keep secrets, your staff will fear the worst and this atmosphere of uncertainty is bad for the workin

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

environment you are trying to create. If there is a problem within the work-group, company or marketplace tell them, they may even come up with a solution. .

Be frie

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ndly and businesslike. That is how the ideal management-staff relationship was described when I was starting out in retail. There is a lot to be said for this approach. They sho

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ld not be afraid to bring problems to you when necessary, but not so familiar that discipline and respect are lost. Treat people as valued individuals not as a bunch of slaves. Make

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

llowances for their individual likes and dislikes and their strengths and weaknesses. If they are falling behind in some way, tell them directly so that they know where they stand. M

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ke sure that you agree to a solution and a timetable before the conversation ends. Do not walk around dropping hints and hope that they will understand and deal with it by themselves

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

Lead from the front. Be seen to work as hard as your team. Reward effort publicly. .

Think of your staff as a team. A team will have the right people in the rig

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

t positions doing what they are good at. When you employed them, you gave them or should have given them, a job description. This outlines their responsibilities and duties. Make sur

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

that they are living up to their responsibilities. If they are not then they are letting the rest of the team down. If they are not it is your responsibility to notice this and deal

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

with it. Do not encourage your team to talk about each other. You do not want to propagate an environment where your people are looking over their shoulders and spying on each other.

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

That would not help anyone.

Part 2 of this article is to be found in the business pages at: www.gerryonline.com

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

If you run a small business and you have a community following of sorts you have to be careful not to dilute your message by over marketing peripheral services. Yet at the same time if your existing customers desire a similar service

Executive gifts used to be a nice pen or a nice meal, today it's more common to give a Tag Heuer or Baume and Mercier Watch or Swarofski Crystal.

When coming up with names for your business it seems that all the good names are taken. As there is no one miracle tonic for successful marketing, there probably is no one miracle formula for the naming of a name, either. But I think that having a process is important.

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Advice You - Guidelines for Managing your People (Part 1)

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