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Advice You - Assessment Tools - They're No Joke
I receive many jokes in my inbox. Jokes are brilliant because not only do they make you laugh, but if you pay attention, you can usually find an imbedded lesson. The fascinating aspect is that the same joke can impart a different message depending on the recipient’s head space and tim
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
e.
In my training and coaching practice, we often start with assessments. Let me share this joke with you and then I’ll describe the lesson I learned from it with relation to assessment tools.
A woman brought a very limp duck into a veterinarian’s office. As she laid her pet on the
In my training and coaching practice, we often start with assessments. Let me share this joke with you and then I’ll describe the lesson I learned from it with relation to assessment tools.
A woman brought a very limp duck into a veterinarian’s office. As she laid her pet on the
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
table, the vet pulled out his stethoscope and listened to the bird's chest. After a moment or two, the vet shook his head sadly and said, "I'm so sorry, your Duck Cuddles has passed away!"
The distressed owner wailed, "Are you sure?
"Yes, I am sure. The duck is dead," he replied.
"H
The distressed owner wailed, "Are you sure?
"Yes, I am sure. The duck is dead," he replied.
"H
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
ow can you be so sure," she protested. "I mean, you haven't done any testing on him or anything. He might just be in a coma or something."
The vet rolled his eyes, turned around and left the room. He returned a few moments later with a black Labrador retriever. As the duck's owner lo
The vet rolled his eyes, turned around and left the room. He returned a few moments later with a black Labrador retriever. As the duck's owner lo
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
ked on in amazement, the dog stood on his hind legs, put his front paws on the examination table and sniffed the duck from top to bottom. He then looked at the vet with sad eyes and shook his head.
The vet patted the dog and took it out, and returned a few moments later with a cat.
T
The vet patted the dog and took it out, and returned a few moments later with a cat.
T
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
he cat jumped up on the table and also sniffed delicately at the bird from head to foot. The cat sat back on its haunches, shook its head, meowed softly and strolled out of the room.
The vet looked at the woman and said, "I'm sorry, but as I said, this is most definitely, 100% certifi
The vet looked at the woman and said, "I'm sorry, but as I said, this is most definitely, 100% certifi
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
ably, a dead duck."
Then the vet turned to his computer terminal, hit a few keys and produced a bill, which he handed to the woman.
The duck's owner, still in shock, took the bill.
"$150!" she cried, "$150 just to tell me my duck is dead!!
The vet shrugged. "I'm sorry. If you'd tak
Then the vet turned to his computer terminal, hit a few keys and produced a bill, which he handed to the woman.
The duck's owner, still in shock, took the bill.
"$150!" she cried, "$150 just to tell me my duck is dead!!
The vet shrugged. "I'm sorry. If you'd tak
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
n my word for it, the bill would have been $20, but with the Lab Report and the CAT scan, it's now $150.00.
Cute, but what is the imbedded lesson regarding the use of assessment tools?
The lesson in this joke is that sometimes you have to pay someone to learn something you already in
Cute, but what is the imbedded lesson regarding the use of assessment tools?
The lesson in this joke is that sometimes you have to pay someone to learn something you already in
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
herently know. Does it mean that you shouldn’t waste your money on tests and self-assessments? Absolutely not and I’ll explain why.
After a client completes an assessment, we review the report in detail and explore the significance of the findings. At this time, I see a lot of nodd
After a client completes an assessment, we review the report in detail and explore the significance of the findings. At this time, I see a lot of nodd
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
ing and hear many knowing chuckles. The consistent feedback is that the client is in total agreement with the assessments reports. They are astonished at how a simple questionnaire can so accurately describe their skills, strategies, behaviours and motivators.
This indicates that th
This indicates that th
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
re is very little revolutionary information unearthed by the assessments, whether it is Myers Briggs, DISC or various other assessment tools. Does this mean that participants do not find any value in assessing themselves? Quite the contrary and as the saying goes, there’s more to the
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
truth than just the facts.
The participants positively glow with praise over the assessment process. Notice the use of the word process. When an assessment is completed in isolation it has only limited value. Assessment reports contain a wealth of “nice to know” information and m
The participants positively glow with praise over the assessment process. Notice the use of the word process. When an assessment is completed in isolation it has only limited value. Assessment reports contain a wealth of “nice to know” information and m
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
ost people appreciate the focused time spent on getting to know themselves a little bit better.
However, what can make an assessment consequential is not so much the information it contains, rather how that information is framed. The intelligence gleaned from good assessment reports
However, what can make an assessment consequential is not so much the information it contains, rather how that information is framed. The intelligence gleaned from good assessment reports
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
is framed in a context that enables it to be a starting point for the process of self development; personal, professional or both.
The process of developing one’s potential starts with self-discovery.
Imagine you are about to take a road trip out west to see the Rockies. Your
The process of developing one’s potential starts with self-discovery.
Imagine you are about to take a road trip out west to see the Rockies. Your
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
car, while not ancient, does have some mileage on it, so it’s prudent to take it to a mechanic to have some diagnostics run. On the basis of the mechanic’s assessment you may decide to chug along as is and hope for the best or you
may choose to rotate your tires to improve your pe
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
rformance. You may even invest in a Global Positioning System to monitor your progress and help find your way back on track if you get lost. Whatever you decide, it is a decision based on all the intelligence you have available to you at the time and that is the most responsible way
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
to make important decisions.
In the case of my clients, these decisions can include the deployment of identified leadership strategies to evoke desired results, undertaking training and/or coaching to build strengths for greatest success, seizing a new career direction and restructuri
In the case of my clients, these decisions can include the deployment of identified leadership strategies to evoke desired results, undertaking training and/or coaching to build strengths for greatest success, seizing a new career direction and restructuri
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
g environments to achieve greater effectiveness.
To fully exploit the power of assessments, it is important that you view it as a first step in the process of personal and professional development. It involves learning what you already know in a frame and perspective that enables you
To fully exploit the power of assessments, it is important that you view it as a first step in the process of personal and professional development. It involves learning what you already know in a frame and perspective that enables you
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
to have concrete outcomes based growth.
In the joke I told, I believe the woman knew that her beloved duck was dead but she needed professional or at least house pet confirmation before she could move on and make appropriate decisions. In real life, I believe that most people have a
In the joke I told, I believe the woman knew that her beloved duck was dead but she needed professional or at least house pet confirmation before she could move on and make appropriate decisions. In real life, I believe that most people have a
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
sense of their skills, strengths and behaviours and their impact, but there are challenges in articulation and execution of goals. Objective assessment tools give the perspective and lay the foundation for you to act with intention to realize your potential.
©2006 All rights reserve
©2006 All rights reserve
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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