Advice You - Business

Teleconferences can be a boon or a bust. On the positive side, they allow people at different locations to attend meetings without having to travel. On the ne

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

gative side, they can degenerate into frustrating struggles with uncontrolled babble. This occurs because people lack visual contact, which hinders effectiv

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

e communication and provides opportunities to misbehave.

Here's how to set up an effective meeting by phone.

1) Plan a simple meeting. Ideally, the meeting

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

hould last less than 30 to 45 minutes. People are unable to concentrate on long phone calls. They become tired. Their attention drifts. They need to take a

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

break. Design your meeting so that it is short and to the point. That way everyone can focus on the issues and participate effectively.

2) Write out your g

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

oal for the meeting. Then make sure that this statement truly represents the result that you want to have at the end of the meeting. Lack of a clear, well-s

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ated goal is the second biggest cause of bad meetings. Next check if a teleconference is the best way to obtain that goal. Cancel the meeting if you can ach

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ieve the goal with any other approach, such as by sending a memo, making a single phone call, or thinking through a solution by yourself.

3) Prepare an agend

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

a. A teleconference without an agenda is like a journey without a map -- in the dark. Without an agenda, you will lose control and waste time. Your agenda s

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ould include the goal for the meeting and detailed instructions for each part of the meeting. It should be so complete and specific that someone else could

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

use it to run your meeting.

4) Distribute the agenda at least a day before the meeting. This allows everyone to think about your issues and prepare for their

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

participation. If appropriate (e.g., for controversial or complex issues) call key participants to confirm that they received the agenda and to check if th

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

y have comments on how the meeting could be made more effective. Use this as an opportunity to listen their ideas, instead of to work on the issues or argue

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

with them.

5) Distribute any materials related to the issues before the meeting. This includes outlines, blueprints, schematics, product brochures, and data

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

. Then, the participants can use these tools to participate more effectively. For example, they can follow an outline, look at diagrams, or read data during

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

the meeting. This helps compensate for the lack of visual contact in a teleconference.

6) Invite only those who can directly contribute to the meeting. Ideal

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ly, this should be fewer than eight people. If you invite more people, it becomes very difficult to hold an effective meeting. With a larger group, some of

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

the attendees will become lost as silent listeners, which is a waste of their time. You can always send a copy of the minutes to the people who need to know

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

about the work accomplished during the meeting.

A teleconference is more than a phone call. It is a meeting. And a meeting is a business activity that shou

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ld be driven by a well thought out goal supported by a detailed plan. With proper planning, your teleconferences will distinguish you as an effective leader

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Advice You - Effective Meetings by Phone - Part 1, How to Plan a Teleconference

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