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  • Advice You - Affiliate Marketing Pitfall - The 800 Number

    There are many advantages to using affiliate programs to increase your earnings but there are also a few things you should keep in mind. Most of us, especially early on, believe that the companies with affiliate
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    programs are more than willing to pay it's hard-working affiliates a commission. After all, you're doing your part by sending them customers right? Most of the time they're above board but it's not always the c
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    ase.

    What if I told you that by adding one simple, seemingly innocuous thing to their landing pages they can, and do, steal away you commissions?

    The affiliate landing page is the page you, or a visitor, "land
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    s" on when you click the affiliate link containing your unique affiliate tracking code. That page is where you send your valuable visitors to buy a particular product or service. It's an important page and when
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    you sign up for an affiliate program you should always check that page before deciding to link to it from your site. What could possibly be on that page that could literally steal your referrals and, in turn, yo
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    ur commissions like a thief in the night? It's very simple, a 1-800 number.

    Back in 1999 I was the webmaster for an internet mall. The mall directory was categorized by the types of products and services I thou
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    ght would be useful and attractive to my visitors. I worked hard to create a large directory of affiliate web sites that sold the products and services I thought might interest my visitors. I had a link to my af
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    filiate landing page, a brief description of the company and a feedback form for each business I linked to. The feedback form proved to be a very valuable tool. Not only did it give me valuable feedback from my
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    visitors about a particular site, it's customer service and it's product or service but it also occasionally notified me when a visitor to my site made a purchase.

    I regularly read the feedback my visitors were
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    sending me. It was valuable information and helped me evaluate what worked and what didn't. On one occasion I received feedback on a tobacco company and box of rather expensive cigars that one of my visitors pu
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    rchased. My visitor had reported that the tobacco company's customer service representative was friendly and helpful over the phone and that he was very happy with his purchase. Later that day, thinking that I h
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    ad received a commission on that sale, I viewed my third-party tracking statistics and looked for my commission on the sale. It wasn't there.

    Remembering that my visitor had mentioned that he had spoken with so
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    meone I decided to check my affiliate landing page for a company phone number and sure enough, there it was. It stood out like a sore thumb. Scrolling down the page I saw it again at the bottom of the page. The
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    first thing my visitor saw when he reached my affiliate landing page was the company's 800 number. It was in bold type and very visible. It was the first thing that caught your eye when the page finished loading
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    . It was big, bold and obvious.

    I called the company and spoke with an affiliate support representative and let them know what product was purchased and on what date. They informed me that there was "No way" th
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    ey could verify that my visitor purchased anything from them because it wasn't tracked. I told them that they should not have a 800 number on their landing pages but my comment was ignored. They continued to car
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    ry that 800 number on their affiliate landing pages and may still to this day.

    I lost a nice commission and they lost an affiliate. I have no idea how many commissions I may have lost to their 800 number. I imm
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    ediately checked every other landing page and found a few others. I immediately removed them all from my site.

    I would like to suggest a feedback form. The information you get from your visitors may be very val
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    uable to you and may help you locate problems.

    If there's an 800 number featured on any of your affiliate landing pages I would seriously consider removing any links to that site. If the number isn't very notic
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    eable it may not be a problem but featured 800 numbers are leaches that can suck up your commissions before you realize it.

    Be sure to check your affiliate landing pages for any perceivable problems.

    Good luck


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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