Advice You - Business

When you work with an Install and Dismantle (I & D) company at your next trade show-- and every exhibitor must hire an install and dismantle company-- it is important to have full communications with them so that your trade show e

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

xhibit will remain intact. It is essential for the trade show exhibitor, therefore, to provide the installer with a written, descriptive, detailed breakdown of all the trade show booth items and components.

This inventory list s

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

hould not only include the number, size and dimensions of the trade show exhibit items, but also a description of what these pieces are. In fact, it would be helpful to have a photo of the inside of each crate. Providing specific

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

and detailed information on your trade show display can make a huge difference in your trade show booth installation and dismantling efficiency and cost.

A detailed inventory list provided by the trade show exhibitor that include

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

s not only the number of crates and skids, but also a detailed description of what is in each skid of the trade show exhibit helps guard against losing pieces that may get detached. Everything should be itemized including literat

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

re, giveaways, monitors, hanging signs, etc. If these trade show exhibit items are included in detail, there is less chance for error. By giving this information to your trade show exhibit installer, they will be able to do thei

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

r job more efficiently, saving you time and money. Since everyone is in a hurry as the trade show move-in date gets closer, having a list on hand in advance will help ensure a worry-free trade show booth installation on the trade

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

show floor.

According to John Taggart of Coastal International, a Sausalito, California based company that specializes in installing and dismantling trade show exhibits, the work his employees do relies heavily on the information

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

he gets from the trade show exhibitor.

Here are some of the installation guidelines that Taggart identifies as essentials for a worry-free exhibit:

Understand the trade show floor facility. Determine in advance where the elect

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ical is positioned in that facility. Does the electrical distribution come from the floor or from the ceiling? If the electrical comes from the ceiling, you will need to hide the electrical hanging cords, perhaps inside a tower,

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

and then spider the cords out on the floor and cover them with carpet. Knowing wiring requirements in advance will simplify the lighting and power process for the installer. This goes for all conventions sites whether they be the

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

McCormick Convention Center in Chicago, the Kaiser Convention Center in Oakland, the Moscone Center in San Francisco, the Santa Clara Convention Center or the San Jose McEnery Convention Center.

Coordinate the time schedules of

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ll of your vendors. It is important to know how to properly pace the timing of your freight carrier, drayage and installer suppliers. For example, if you are exhibiting in the Hilton Hotel in downtown Manhattan, you will need to

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

allow extra time for freight to be delivered. This is due to limited access to hotel freight elevators and the fact that the hotel has only two dock spaces. There is also heavy downtown traffic that can cause delays. Advise yo

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

r freight carrier to check in to unload at the earliest possible time. They can avoid long lines by getting to the exhibit dock well in advance of the stated move-in time.

Provide a full scale layout of the specific exhibit disp

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

lay including a description where each panel goes. It is best to provide this layout 5 to 7 business days before the show. Why? Exhibitors may be traveling on airplanes and your I & D handlers would be unable to reach the exhibi

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

or rep via cell phone. If your installer has to make a judgment call, and it’s a wrong one, you would need to pull electrical, carpet and other pieces and start all over. By knowing where each exhibit component is positioned, th

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ey will be able to accurately assemble the trade show booth without guesswork and thus avoid costly re-dos and down time.

Provide specifics on outbound shipping of your trade show exhibit. When it is time to break down the exhib

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

t, be sure your I & D company has information on the correct outbound shipping address, repacking instructions and proper bills of lading.

Remember that a descriptive and detailed inventory list can save you time and money an

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

d ensure that your trade show booth remains intact. The more information your I & D handler has, the faster they will be able to do their job. If you take the mystery out of your trade show exhibit assembly, you will win the day

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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