Advice You - Business

Regardless of the type of business that you’re in, you’ve undoubtedly developed expert knowledge in the field that you are in. Whether you’re a beauty salon owner, an auto mechanic, a lawyer, or the owne

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

r of a hardware store owner, everyone in business has developed a particular skill that could be used to attract new customers.

How? By holding special seminars, workshops, or teleseminars to teach othe

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

r people what you know. These types of informative sessions have the potential to attract a large number or qualified prospects for your products and services.

For example, if you own a Tile or Flooring

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

Company, you could offer special classes on how to put in a floor. If you own a Home Project Company, you could teach people how to remodel a bathroom or how to put in fixtures. The great thing about th

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

s, is that everyone who attends will also need to purchase products and supplies from you in order to do the work.

It doesn’t matter how big or small your company is, or what you sell. You could be a la

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

rge corporation or a small Internet based company. Whatever it is you sell, products or services, there are bound to be a lot of people who would love to learn better ways to utilize and benefit from wha

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

t you’re selling.

Keep in mind that every time you hold a workshop or seminar, you attract large groups of prime prospects who are ready, willing, and able to spend considerable amounts of money and tim

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

e to learn how to do something they’re interested in. At the conclusion of the workshop or seminar prospects are primed to buy. It is very easy to direct them to your store or Web site, because you will

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ave earned their appreciation and respect. They also know that your are knowledgeable and trustworthy.

Once, you’ve made the decision to hold an informational workshop or seminar. How do you get the wor

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

d out? Here are several ways you can promote your workshop or seminar:

* If you have salespeople, you could make up a flyer or a brochure with a powerful announcement, outlining all the benefit’s the at

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

tendees will receive, and have your salespeople give them out to your prospects and customers. Even if you don’t have salespeople, you could still print flyers and post them up at your place of business.

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

* You could send out a letter that contains a heartfelt invitation to your prospects and customers. The letter should explain the reason why you’re holding the class, and the reasons why it would be be

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

eficial for them to attend. Let your prospect or customer know that this training is worth a lot of money, but you don’t want to charge for it. This is something you are doing only for special prospects

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

and customers so that they learn how to do (whatever your topic is).

* If your workshop or seminar is for the general public, you could run an announcement in local newspapers, radio, or television. If

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

the subject is industry specific it would be best to run an announcement in industry specific trade journals.

* You could post an announcement on your Web site and send out an email to a your prospects

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

and customers. If you’re going to do a teleseminar it is important to let them know the day, the time in all the time zones, and most importantly what number to call, and the access code is.

As for the

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

content of the seminar itself, use your own judgment and imagination. You should give people a lot of useful information. Don’t use the time to try to sell your products or services. Your prospects and c

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ustomers will see right through it and it will just make them angry that you didn’t give them what you promised. You want them to come away with a positive feeling, that’s the best way to turn a prospect

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

into a customer.

Most of all, enjoy yourself. Your workshop or seminar should be a rewarding and enriching experience for you and the participants. The idea is to grow your business and have fun at the

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

same time. When you do this, conducting workshops and seminars will become one of your most valuable marketing tools.

Copyright©2006 by Joe Love and JLM & Associates, Inc. All rights reserved worldwide

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Find resources for non-profit business on the web. This article provides an overview of some basic online resources to not only educate the reader about non-profits, but offer advice on how to get one started.

Employment history verification is essential for many reasons. Job applicants may lie on their resume to cover up previous employment problems, and even periods of imprisonment that they obviously do not want to reveal in an application for a new job. You are obliged not only by law, but morally, to make as sure as you possibly can that your employees are not harmed through your employment of an unsuitable candidate.

Leaders need to be aware that their employees are exchanging 1/5 of their valuable time for something provided through your organization. For some, exchanging time for money is enough, but most require more.

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