Advice You - Business

THERE is an alliterative saying I learnt in the Air Force: Prior Preparation Prevents Pretty Poor Performance.

The 6P Rule is central to many things, especially those requiring structure and excellent

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

organisation. Why? Because if you don't get it right, every one of the participants will know you have dropped the ball.

The first necessity is to know exactly what you want; will you provide lunch, include

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

accommodation, include freebies such as brief cases, package the conference with discount airfares, hire cars and a trip to a local tourism venue? What about spouses and partners, will they be included? Once

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

you know exactly what you want ... and it's a sound idea to contact several venue providers to ask what they will do for what cost, make sure you have a written agreement about:

what you want
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
i>when you want it
where it will happen at what cost
who will carry out the various roles/activities
what will happen if something goes wrong (contingency plan)

Once you have agreed

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

what you want and the venue provider has agreed to provide it, you are on your way. Or are you? You aren't, because there is much more to do ... like communicating with the intended participants ... the reaso

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

n for the conference.

You need to be explicit in what the conference offers, how people nominate and pay, when it will start and so on. In fact what you should do ... mentally, is think through the various w

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ays and options for people to attend. Go through each step and ask yourself, 'What happens here, how will it be handled?'

Imagine yourself writing a cheque to pay your nomination ... where will you send it,

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

what will happen once it is received? By doing this mental thing, you can identify 'fail points', which may prevent embarassment and inefficiencies somewhere down the track. For example, incorrect payee detai

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ls on a cheque will require you to contact the sender and have another cheque raised ... all valuable time and resources wasted.

Make sure participants are fully aware of what they are expected to do and wha

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

t you, the organiser will do. Don't allow any room for errors.

Some specific points to watch for are:

When you arrange food, such as lunch and morning and afternoon tea, make sure you know what si

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ze and composition the food portions are. If necessary get photos - ask for descriptions or have a look at what you are buying. It's easy to buy sandwiches for 250 and find that the last 50 people don't get a

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

sandwich because the first 200 took too many. Nothing is more off-putting to clients than missing out on food or receiving what they consider small portions. Make sure you know what you are paying for and th

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

at you get it on the day (quality control!)

Ensure everyone knows where and when sessions are and how to find them (provide a map) or written instructions

If spouses and partners are accompanying me

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

mbers, consider arranging some discounted prices for meals, car hire, trips etc - you can ask for a commission

If you are presenting, make sure you know what technology will be available and that your ve

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

rsion of software is compatible - have a contingency plan for technology just in case it fails at the critical moment. Tell other presenters what is available

Some of the little things matter; catering f

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

or vegetarians, ensuring water jugs are sitting on something that will absorb condensation so that participants don't get droplets of water on their paperwork or clothes, seat comfort, adequate breaks, good a

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

irconditioning or heating, no distractions from outside noise etc

Finally, when people book their attendance, send them a letter confirming accommodation, specific events for which they are booked, timin

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

gs, and give them a contact number of someone who can handle last minute cancellations, changes or problems that arise

The secret to successful conference organisation is good planning and meticulous

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

attention to detail. If you aren't a 'detail' person, think about hiring a conference organiser who is or get a conference planning checklist and use it.

Copyright 2006 Robin Henry | First published Jan 2006

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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