Advice You - Business

My bag topped out at 32 kilos or about 70 pounds as I gave an innocent look to the ticket agent at BWI airport. I thought I was doing well as I had at least three extra inches of room depth for additional items inside of the bag. The ticket agent informed me that they weren't allowed to tak

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

e on a bag weighing over 30 kilos, so I used my backup portable bag to transfer some of the weight. I needed to take a wide variety of items and clothing for activities that ranged from hiking and casual city clothing to the theatre plus all of my camera gear. I did manage to get 3 kilos in

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

to my backup bag, but I still had to pay $30 for a heavy bag charge. Taking less 'stuff' on multi-week travels has always been a challenge, especially when my empty bag weights 12 kilos!

When I do travel, it gives me the opportunity to simplify. An older tee shirt gets tossed, a finished b

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ook is left at the in-laws and the original Bose noise canceling headphones get the black electrical tape upgrade. Writer Paul Theroux wrote an article in Town and Country Magazine reminding me of the power of simplicity. He talked about the Japanese term wabi-sabi , which basically means,

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

"Pare down to the essence, but don't forget the poetry." He was extolling the virtues of technology, but at the same time reminding us to not be tethered to them. I'm not traveling with a cell phone and when I do go exploring, I take my film camera, as I left my digital one at home. This ar

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

angement allows me to go into a city with my journal, one film camera and at most two lenses. I feel that by bringing less with me, I get to know the area where I am exploring and the people who make up the area that much better. Also, there is a sense of freedom to know that my thoughts in

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

Battersea Park admiring the Peace Pagoda in London won't be disturbed by a computer generated ring tone.

Perhaps a fortunate result of the busted terror plot in London will be the simplification of what we can bring onto the plane in the form of carry-on baggage. I am sure that the items

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

I brought over with me: my film camera, laptop in a backpack, lenses, tripod in a long case and a 1.5 Liter water bottle on a royal blue strap will resemble something very different if the new hand luggage restrictions become permanent. In an article in the London Times, the following artic

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

les are being banned right now out of Heathrow International Airport: handbags, books (possibly my journal), cameras, iPods, laptops, magazines, food, all liquids and nothing is to be carried in one's pockets. I tend to drink quite a bit of water when I fly as the cabins on airplanes are ab

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

out as dry as the Sahara Desert. The less people working on their computers and PDA's might mean more conversations with their neighbors. When faced with the in-flight movie and the airline magazine for five or more hours, I might take up meditation instead.

Having less to do on a flight m

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ans we have the opportunity for a greater focus. We are less distracted. I know that I will be requesting paper and a pen to write down my goals or to design a poem. This mantra of less is more was evidenced two weeks ago when I worked with a financial company to simplify the presentation

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

s of four of their executives. I like to 'Begin with the End in Mind' if I can borrow one of Stephen Covey's 7 Habits. I asked each presenter this simple question. "If somebody in your audience heard you speak and they were interviewed by a newspaper reporter, what are the three things you

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

would want that person to remember from your presentation?" Studies have shown that an audience remembers about 60% of a presentation after one hour, 40% after one day and only 10% after one week. We worked on those simple things that they wanted people to remember and then weaved them thro

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ugh each person's presentation. Another interesting development was the number of key phrases and messages that emerged from inside their presentations. The more we practiced, the more items bubbled to the surface and replaced the original key messages. Throughout the process, the presenter

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

s became more focused too.

Amazing innovations can occur in simplistic environments where people are more focused. In the MacDowell Colony, the nation's oldest and most famous artist colony, people work in isolated cabins that contain a bed and desk. Each studio has large picture windows a

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

d the studios are not equipped with the modern conveniences of Internet access, television, phones or radios. According to an article in the Wall Street Journal on the place, "Participants say the reduced distractions make them so productive that a week at MacDowell is the equivalent of fou

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

r elsewhere. Novelist Mary Higgins Clark and composer Aaron Copeland both worked at MacDowell during an eight-week fellowship. When organizations send employees to MacDowell, employees are in an unconventional setting where distractions are reduced and connections across disciplines occur.

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

This sparks an amazing amount of creativity and conversation all in a simplified environment.

This power of simplicity is further evidenced in photography. The more the simple shapes of the triangle, square and circle are used, the more powerful a photograph becomes. In my photograph, 'W

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

indmills of Patmos' you can easily discern the triangles of the roofs atop the windmills and the square or rectangular shape of the buildings themselves. Some photographs will have all three shapes while others will just have one shape that is recognizable. The main reason why simple photog

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

raphs are powerful is that we can focus on the subject in the frame and not get distracted by a busy background. Remember, the next time you take a trip, deliver a presentation or even take a photograph, the less that you have will make for a richer experience and it just might save you $30

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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With hundreds of new franchise concepts being started every year, it is nearly impossible to keep track of the freshest ideas. Here is an update of two new franchises and how they have fared in their first several months of franchising.

No matter what kind of service you give, it is important to build costumer loyalty for it would yield to generating profit and market sustainability. But since it still depends to the costumers whether they choose your product or services over another for a particular purpose, building costumer loyalty is a goal you have to work hard on to achieve. However, it is not that difficult.

The media need you. Need the information and expertise you offer, that is. But they are not encyclopedias. They don’t serve up information. They serve up stories.

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Advice You - When Less is Certainly More

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