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Advice You - The Cynical Salesman
Have you ever met a cynical salesman who has worked at a dealership of
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
some kind, some where for years on end? He smokes a cigarette every 20
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
inutes and must make sales because he is still there after all these ye
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
rs. It like he is a character right out of the book; Death of a Salesme
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
; you have to ask yourself why he persists and why would anyone buy any
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
hing from him anyway? Well it is simple really and there is lots of hum
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
n psychology surrounding this so common phenomena in sales.
You see we
You see we
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
have all heard the phrase; Misery loves company; right? Sure we have an
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
it is a true saying. And did you know that people who are miserable an
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
depressed like to make them selves feel better by shopping and buying
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
omething new? It is true, in fact Prozac usage has boosted Corporate Re
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
ail sales and certainly helped in the shareholders equity, quarterly pr
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
fits and same store sales figures over the years.
The reason for The C
The reason for The C
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
nical Salesman’s success is that others who are miserable gravitate tow
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
rds him and he simply says towards the end of the close. This sure is a
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
nice item, wouldn’t this make you happy to drive this car, wear this wa
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
ch or sit in your living room watching this TV. You see, The Cynical Sa
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
esman does make sales and more than you might think and suddenly when p
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
ople see him they feel their miserable life is not so bad considering t
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
is guy. Interesting psychology here isn’t it? Consider all this in 2006
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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