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Advice You - Seminars for Prospecting
The purpose of a 1- or 2-hour seminar is to attract potential customers for your pr According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product oduct or service. The topic must be provocative enough to attract attendees, withou ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in sounding too much like a sales pitch with breakfast thrown in. Topics can be about lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. the latest advances and/or technology in your industry; the impact of the latest p here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe litical, legislative, or economic changes; increasing profits, reducing costs, avoi d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro ing unnecessary expenses, and so on. In an educational/public seminar, the goals o ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc f the seminar are to present yourself as an expert in your field-someone who unders easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi ands and is knowledgeable about the problems and challenges attendees face-and some nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically ne who has solutions to those problems and challenges. You may want to bring in oth and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ er experts, such as your strategic alliance partners, to present with you. When yo ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi hold customer appreciation seminars, the client typically arranges for the facilit ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a and refreshments as a way to thank his customers for their business and provide ad dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod ded value to their businesses. You benefit by exposing your products or services to cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin the client's customers. You deliver the program and provide handouts. As an introdu tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen tion, you can call invitees to confirm their attendance. If the attendees like what t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel they see and hear, it may result in future business opportunities. Seminars give ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust ou a chance to begin to build rapport with potential prospects. They are also a low y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products risk way for potential prospects to learn about your company, your product or servi . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de ce, and you. Excerpted from Sandler's President's Club Professional Development Pr elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip gram (trainer edition and workbook) ©2000 Sandler Systems, Inc. All rights reserved tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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