Advice You - Business

One of the most successful online marketing strategies you can do these days is to submit your articles to various article submission web

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

sites. This is a great way to promote your services, your expertise, and your book (if you’re a published author!). It has been well docu

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ented that one-way links to your website increase search engine rankings more than reciprocal linking, and article submission is an excel

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ent way to achieve one-way linking.

However, the downside is that it takes time to manually submit your articles, and if you have severa

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

articles, you could spend hours submitting them to the various websites. There is software available that will automatically submit your

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

articles for you, but you do need to check this out carefully. And if you do decide to manually submit your articles you need to have a

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

system in place that makes maximum use of your time, but also keeps a detailed record of which articles you’ve submitted where, and when.

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

If you have articles already written, you’re off to a great start. All you need to do now is to set up an article submission system. B

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

t if you don’t have any articles written, then you might find the task of writing quite daunting, and you’re not sure where to start.

I

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

have always found a good article comes from working with my clients on a day-to-day basis. They might have a question that requires a de

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ailed reply. Use this reply to form the basis of an article. For example I had one client ask me, ‘how do I get an mp3 audio file to yo

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

, and how do you turn it into a word document?’ I sent them back my reply and, hey presto, I’d got the basis for an article.

Brainstorm

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

some ideas. Some great article titles, and which will also get you thinking, are:

[Number – odd numbers work best] Top Tips For [fill in

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

the blank]

How To [fill in the blank].

Try and come up with three or four articles – you will probably find that you can think of a lot

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

more!

So now you have your articles, you need a system for submitting those articles. Below are my tips for an organized and efficient

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

rticle submission system (I use it so I know it works!):

1. Convert all your articles to plain text as this will make the submission pro

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ess easier! Most article submission sites require plain text articles; some will allow html. You will need to refer to each site for th

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

eir guidelines.

2. Set up a spreadsheet which is broken down into various workbooks for article submission sites, ezine directories, and

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ebook directories

3. Use this spreadsheet to track the article submission sites, log in info, and other relevant information.

4. Go to e

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ch of the article submission sites and submit each article to the article directory by copying and pasting from your plain text document

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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A discussion about the poor management that has brought Ford to where it is now.

Many people ask me what to do with their hands when they are making their presentations. This article offers 8 suggestions on how to make best use of your hands.

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