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Publishing ezines brings several advantages that you can benefit from. If

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

you like what the ezine can do for you then publishing your own will be

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

a good marketing technique. The first and most appealing reason to start

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

an ezine is that anyone can do it. You do not need to be a publisher or f

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

rom the publishing industry. Anyone, regardless of industry and backgroun

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

d, can start an ezine and be successful at it. Since everything happens i

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

n the digital world there is no cost associated as with regular publishin

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

g. You just need to be able to type and have an internet connection to st

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

art publishing an ezine.

What you will need, only to make the job less c

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

umbersome, is software called "autoresponder". This software will act as

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

your secretary and do all the menial tasks for you. It will manage your c

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ontact list, also called opt-in list, send follow up emails, and once you

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

have a new issue of the ezine out you simply tell the autoresponder to s

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

hoot it to all your subscribers. The better the broadcast feature of the

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

autoresponder the better for you and your ezine.

Though you can start fo

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

r nearly free you can still make money through an ezine. The most obvious

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

way is to sell advertising space but that will only happen once the ezin

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

e is popular enough to attract advertisers. The real money however will c

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ome through your own marketing efforts. The ezine will act as your person

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

al broadcast medium through which you can sell your products and services

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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