Advice You - Internet and Businesses Online

If you run your own business like I do, you don’t have much time to spend fudging around with new programs. Here are some tricks I picked up while using Constant Contact's email marketing software to create my company newsletter.

First things first: gather up some subscribers!

Before you do anything, place the subscriber sign-up box on your website, an

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

d anywhere else that your portfolio is displayed online. You can’t send out a newsletter if you have no subscribers! By the time you’re finished learning the Constant Contact ropes, you’ll have at the very least a handful of interested readers—but hopefully, more!

Make your visitor sign-up form as simple as possible.

You’ve already lucked out once beca

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

use someone took time out of their busy day to pay attention to you. The worst thing you can possibly do now is make them work to become a subscriber. To simplify the process, go to Constant Contact's More Features section where you can "Customize Your Visitor Sign-Up Form." Other than their Name, Company Name and State, uncheck all the contact information boxe

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

s. You can always take down their information later, if they decide to become an actual client.

Write and/or collect your articles ahead of time.

If you’re a writer, you’ll hopefully have some decent material of your own on hand, saved onto your hard drive. If you don’t have any articles, now would be a good time to write some. Don’t type them directly

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

into your newsletter from scratch. Navigating through an unfamiliar program is a big enough headache without trying to create error-free content. Use a word-processing program you’re familiar with, then save and store the files so your articles can be accessed easily, for this or any other project.

If you’re not a writer and don’t intend to become one, go dir

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ctly to Ezinearticles.com. This website showcases thousands of talented authors offering valuable tips. Many allow you to publish their work without even having to ask (although some require a quick permission request by email). Asking permission to use someone’s article is a great way to expand your circle of contacts! Once you’ve found the articles you’d like

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

to feature, copy and paste the text into a file stored on your computer.

Prepare your company logo in advance.

Constant Contact allows you to "pop in" your logo and resize it to fit the page using their prescribed measurements. My logo is 300x180 pixels, but you can size yours to whatever specs you’d like. Save it as a .jpeg file and then upload it to

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

your website. You’ll be accessing it from this URL later on.

I decided that my masthead looked a lot cooler as part of my logo than in boring Arial type, so I designed the name of my publication “The Good Word: Wordfeeder.com’s Writing and Marketing Newsletter” right into the logo. With that in mind...

Go ahead and break all the formatting rules.

You

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

don’t have to type the “suggested details” where Constant Contact indicates. If they offer a space for you to type your company newsletter name, but your name is already visible in your logo, just don’t type it into the box! If you don't like their "privacy policy" letter, write your own! Go on, break the rules. Delete that line where they ask for the date if

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

you want. Don't add "helpful tips" like they suggest. You know you’re a rebel deep down.

Set the Global Colors and Fonts before you create your articles (not after!).

Your newsletter format should reflect the same style as your website. My font of choice is Arial, color 996600--Wordfeeder's signature Sienna brown. If you’re waffling around about point

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

izes and headline colors, use Article 1 as an experimental template. Type in some jibberish, and a bogus headline. Preview several times, playing around with font sizes until you’re satisfied with the whole look. Then preset your Global Colors and Fonts to match. When you’re ready to pop in your article, you can be sure it will be designed to your liking.

Note

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

: Global Color and Font changes don’t affect existing text. If you type your first article in Verdana and then make Arial your Global Font, guess what, your first article is still in Verdana. To save yourself a huge headache, set the colors and fonts BEFORE you enter your content.

When entering article text, Control-A, Control-C and Control-V are your best

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

friends.

God willing, you already know that these keys stand for Highlight All, Copy and Paste. This is the quickest way to transfer an entire body of text from one file or program to another. Open the original file containing your article, hit the Control-A and Control-C keys in succession. Your text will be highlighted, and then stored in your computer’s

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

memory. Now go to Paragraph 1 of your Contant Contact Article template, and do a Control-V. The entire article will flow into the box. Use your down-arrow key to move down the article body and insert html paragraph breaks between each paragraph. Use your Preview screen to make sure everything’s lining up.

"But wait!" you say. "Constant Contact’s article forma

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

t shows one box per paragraph. That means they want me to copy each paragraph at a time into each box." Pah! Constant Contact doesn't care how you create your newsletter. They just want you to sign up for their software. If you really want to, you can copy in each paragraph at a time, but I wouldn't recommend it. Just fill in those paragraph breaks, and the pai

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

of creating a newsletter will be over before you know it.

Add images by uploading photos to your website and then pasting the URL into the Constant Contact format.

This is an arduous process, and you may not care enough to include pictures, but I like my newsletter to look jazzy, so I use them. You can search for royalty-free images on www.pictureques

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

t.com, or you can get photos from another source if you have one. Select images that pertain to your content. For example, I found a picture of a turtle to use with an article about Slow Days at Work. It’s up to you how much time you spend on the aesthetics of your emailed newsletter, but I for one appreciate a quality presention so I would say, go all out!

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

>Use the Quicklinks as an opportunity for free advertising.

Once again, I recommend deviating from the newsletter template. You can link to anything you want here; a selection of product you sell, the writing or design samples of your website, or even the website of a friend or business partner.

Don’t create a brand new newsletter campaign from scratch

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

each time you want to mail your subscribers.

The “Copy Campaign” button is an incredibly handy tool that duplicates a newsletter you’ve already completed and sent. All you have to do is change the name of the campaign, and replace the former articles, headlines and photos with new ones. So if you had some trouble getting your first newsletter in order, br

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

eathe easy. You’ll never have to worry about it again. Just take care to update all of the information so you don’t accidently send dupes of articles you ran last month!

Constant Contact is a bit tricky at first, but with a little patience, you, too can have your own email newsletter up and running in no time.

Copyright 2005 Dina Giolitto. All rights reserved

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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According to their annual report available on their website, in the last fiscal year-ending, SBC spent over two-and-a-half billion dollars on advertising. Verizon's annual report shows just over two billion. Sprint, nearly a billion. AT&T (who had stripped back their advertising budget) just under half a billion.

Arras People has recently carried out a comprehensive survey that gives an interesting insight into the roles of project and programme support today in the marketplace. Surprise results show that more and more support people are moving away from the most basic of project administration tasks and starting to add real value.

What do I mean by making money doing what you are already doing? I mean driving a car, reading emails, visiting websites, going out to eat, and shopping. They are what you do in your life regularly right? Let me guess, with no pay.

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