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  • Advice You - Christian Business Basics Part 2 Using the Internet to Get Sales Leads

    I believe as believers we should embrace technology and use it for the glory of God.

    Far too many Christian's seem to have an strange and irrational fear of technology. Whether this is based on faulty theology or ignorance or a combination of both, the result is that they mis
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    s out on many blessings.

    Worse still they miss out on the ability to BE a blessing to others.

    Bottom line: preachers should preach against sin not against technology.

    The Internet is one of the best mediums for lead generation in existence IF you know how to use it correctly
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    .

    Sadly, many business owners (Christian or otherwise) approach online lead generation from a position of ignorance and thus end up wasting their hard-earned dollars in exchange for minimal results.

    Very frustrating.

    But it does not have to be that way...

    Used correctly, In
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    ternet marketing can be a very cost effective method of lead generation.

    How to Use the Internet to Get Leads

    First, 4 Idiot-Proof Ways of Getting Traffic to Your Website

    1. Write Articles It sounds simple but the more articles that you write and submit to site
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    s like EzineArticles.com the more targeted prospects you can get to your site. The reason behind this is that at the bottom of each article, you can place a 'Resources Box' which explains a bit about you as the author along with a link back to your website.

    As various ezine (I
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    nternet newsletter) publishers and webmasters share your articles with their readers and site visitors, you can literally end up with tens of thousands of people hearing about your business and visiting your site!

    2 Get One-way Links to Your WebsiteLeading search engine
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    s like Google, MSN and Yahoo place great importance on the number and quality of incoming links to your website.

    A link is basically what happens when another website places your sites url on theirs.

    One way links are generally thought of as being the hardest things to get -
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    after all, why should someone link back to your website? in effect giving you free advertising?

    The answer is simple.

    You Can Get All The One Way Links You Want IF You Answer Just One Simple Question...

    It is the single most important question all your potential link
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    partners will ask themselves every single time they even consider placing a one-way link from their site to yours: "Whats's In It For Me?"

    Simply put, if you want people to link to you, give them a reason!

    One Idea You Can Try:

    • Go to www.elance.com or www.rent
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    acoder.com and invest between $500-700 to get an ebook written relating to your industry.
  • Next, visit www.bannersmall.com and get a cover designed for your new book (About $50)
  • Then use a simple point-and-click website tool like XSitePro to design a simpl
  • ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    website to sell the Reprint Rights to your new book, complete with live order links. I suggest a price of $1997
  • NOTE: Owning the Reprint Rights basically means that they will be able to sell your new book and keep 100% of the profits.
  • Finally, contact relev
  • ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    ant websites in your industry and offer the owners a digital copy of your new ebook along with the Reprint Rights in return for a one way link to your website.

    Trust me, $1,997 worth of Reprint Rights to a brand new book is a powerful incentive for any webmaster to l
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    ink back to you.

    3.Record Some Videos and Upload Them to YouTube.com It is very easy. All you need is a $70 web cam and a simple script. You can brainstorm, write and produce a 3 minute video in 60 minutes.

    Why not record 30 such videos in the next 30 days?

    Imagine
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    the difference that could make to your business!

    HINT: Focus on tips. 5 Ways to... 7 mistakes People Make When... People love tips. Tips are easy to comprehend and use.

    Get things right and you can end up with literally hundreds of thousands of people watching your vid
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    eo with thousands visiting your website as a result. Even an 'average' video can result in several hundred page views and best of all it is free.

    4. Use Famous Voices. A site like www.Voice123.com lets you hire professional voice talent. Why not hire a few people to i
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    mpersonate some famous voices and place the resulting mp3 files on your site? You could end up with a powerful viral marketing campaign.

    Secondly, What to Do With The Leads When They Visit Your Website

    SIDEBAR: You need to think of people visiting your website in terms
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    of hungry customers looking for a restaurant.

    If they don't see what they want - they'll quickly leave.

    I often used to eat at a seafood restaurant at a busy marina. There were literally dozens of restaurants there but this particular seafood place was always full.

    Why? on
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    e reason was that they always had people standing outside the restaurant with platters of food offering passers by a free taste.

    Can you think of an Internet version of this?

    • A FREE Report?
    • A FREE Inspection?
    • A FREE Trial Membership?


    Th
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    e Number One Thing You Should Do When Someone Visits Your Website...

    You need to persuade them to give you permission to contact them again! This means that you need to get them to join your opt-in email newsletter.

    Why? because all the statistics say that on average, an ind
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    ividual needs exposure to your advertising message or offer 5 to six times before you get the maximum response rates.

    By getting someone to join your opt-in list, you place yourself in position to repeatedly follow up on them until they either buy your stuff or leave your list


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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