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Advice You - The Viral Factor
I’m sure you’ve come across the term viral marketing at some point. This is an absolutely explosive concept that every Internet market
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
er needs to harness and utilize.
A solid definition of viral marketing is this:
A form of advertisement that propagates itself by en
A solid definition of viral marketing is this:
A form of advertisement that propagates itself by en
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
ouraging people, either passively or actively, to pass along a marketing message to others they come into contact with.
One of the mo
One of the mo
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
st common and easily grasped examples of viral marketing is Hotmail.com. All outgoing messages sent from the Hotmail servers include a
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
brief promotional tagline that invites the reader to acquire their own Hotmail account at no cost. Many thousands of people are advert
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
sing for this company on a daily basis by the simple act of emailing their friends and family.
Naturally, once someone registers thei
Naturally, once someone registers thei
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
r free email account, they can be marketed to on a regular basis through on-site advertisements, upsells, and mailing list solicitatio
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
s. MSN is building an enormous profit funnel with Hotmail as their free front end; and more impressively, they are doing it primarily
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
hrough a massive viral advertising campaign.
But you don’t have to be a multi-billion dollar company to exploit the potential of vira
But you don’t have to be a multi-billion dollar company to exploit the potential of vira
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
l marketing. In fact, all you need is an attractive digital product that can be given away for free.
For example you could create a s
For example you could create a s
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
mple e-book and make it available as a free download that includes giveaway rights. You could then actively encourage folks who access
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
this e-book to just give it away as an incentive for people to join their mailing list or sign-up for their business opportunity.
Of
Of
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
course the book would include a couple of links to your primary business website, and could also be full of your favorite affiliate li
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
ks. As people give their free copy away in an effort to build their opt-in list, they are also providing you with loads of exposure.
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
ou could easily create your own digital product and follow this example. Or, you could just buy re-brand rights to an existing product
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
and create the same effect.
Re-brand rights allow you to replace the links in an e-book or other digital product with your own links
Re-brand rights allow you to replace the links in an e-book or other digital product with your own links
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
You can then give the product away, and encourage others to do the same.
By allowing other marketers to give away your original or r
By allowing other marketers to give away your original or r
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
-branded product in their promotions, you will be launching your own viral ad campaign. This is how people who never progress beyond t
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
he free front end of your profit funnel can still be of tremendous benefit to you.
If you haven’t already started exploring the possi
If you haven’t already started exploring the possi
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
ilities of viral marketing, do so now! It only takes a little work to set something like this up, and the rewards can be truly amazing
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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