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Search engines love websites that are continuously updated with fresh content. As a website owner, if you want to achieve or maintain a good search engine ranking, then your goal should be to continually provide updated keyword–based content on a regular basis to your website. Naturally, if you're providing the content yourself, this tak

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

es a lot of work. Let me show you how you can get fresh, keyword-based content updated on your site on a daily basis with no work on your part using RSS feeds and PHP, and most of all, the search engines will love it!

RSS is an acronym that is short for Really Simple Syndication. It's a type of XML (eXtensible Markup Language) that is us

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

d for syndicating content. XML is used to describe data and is basically a markup language – like HTML.

Before I go into the list of items that are needed to make all of this work, I will mention that the details outlined in this article apply to websites that support PHP. PHP is a popular server-side scripting language that is used to c

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

reate dynamic website content. If your website is running on a Unix-based operating system (like Linux), chances are your web server supports the PHP scripting language. Check with your web host to be sure.

Now, I can make this a long drawn out article on the technical details behind RSS, XML and PHP, but that would result in a boring ar

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

icle that hardly anyone would read! Instead, I'll just layout the necessary details for an entrepreneurial minded individual to setup a website using these technologies in a quick and least confusing fashion, I hope.

Task: Let's say we run a website on gardening and we want to use an RSS feed to add changing content to our site on a regu

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ar basis without us having to do any work.

Our goal is to make this new content readable by the search engine spiders. In order to do that, the content needs to be returned via server-side scripting – not client-side scripting (i.e. JavaScript). This is a mistake that a lot of websites that use RSS make.

You see, JavaScript is executed

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

by the client; PHP is executed on the web server. When a search engine spider comes across a JavaScript 'script' tag, it stops spidering until it moves beyond the closing 'script' tag. On the other hand, PHP converts the script to HTML on the web server and sends the results back to the client (browser). So when a search engine spider com

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

s across a web page that uses RSS with PHP, the spider only 'sees' the returned HTML – as if the PHP script were never there. So, PHP with RSS is definitely the route to take for SEO conscious website owners.

Here's what we need to accomplish our task:
1) An RSS feed link
2) An RSS Tool (PHP script) that can convert an RSS f

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ed into HTML
3) An HTML output-template

Getting an RSS feed link...

A good place to start looking for an RSS feed is 2rrs.com, where you can execute an 'RSS Search' for the keyword 'gardening'. You'll likely see a bunch of results. Click on any of them. You'll now find an RSS2HTML link under the 'Details' section - which is your R

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

SS feed link. Copy the full HTTP path to this link; we will need it for configuration in later steps.

Now we need to get an RSS Tool (PHP script) that can convert an RSS feed into HTML, and we also need an HTML output-template…

So, we need a method to take our RSS feed and convert it into HTML so we can insert it into our web page. The

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

est way to do this is to use an awesome little PHP script called rss2html.php.

You can download this script here: http://www.feedforall.com/more-php.htm (Choose Option two -> Download)

Unzip the download file and you'll find a sample HTML output-template file called sample-template.html and an rss2html.php file. These files will event

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ally need to be moved to your web server, but before you do that, let's configure everything...

The PHP file is the work horse and does the RSS XML to HTML conversion, so there are some configuration settings within this file that need to be set. Open the file in a regular text editor (like Word Pad) and make the following 3 configuratio

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

n changes:

Configuration change #1:
Find the following line of code: $XMLfilename = "sample.xml"; Change it to: $XMLfilename = "Your-RSS-Feed-Link";

The above line of code tells the PHP script where to get your RSS XML feed (file). Remember, the RSS XML feed contains the content which you are trying to add to your website. The web

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ite that you get your RSS feed from will update this feed as new content becomes available from the website. (Note: be sure not to download the XML file and specify a local path to it – this will result in your website always using the same XML file – which means your website will not be updated with new content from the RSS XML source.)

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

Configuration change #2:
Find the following line of code: $TEMPLATEfilename = "sample-template.html"; Insert your HTML output-template name in place of sample-template.html.

The rss2html.zip that you downloaded from the feedforall link above comes with a sample-template.html that you can use. However, the template from feedforall e

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ncompasses the entire HTML code for the entire webpage (from the opening 'html' tag to the closing 'html' tag). If you're inserting this content into your pre-existing webpage, then you'll likely only want to use the HTML code between the opening 'table' tag and the closing 'table' tag. This will allow you to insert a table into your webp

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ge where each row represents an article from your RSS XML feed source.

Configuration change #3:
Find the following line of code: $FeedMaxItems = 10000;

The number '10000' above represents the number of items that you want to retrieve from the RSS feed – which works out to be the number of rows in your HTML table from the previous s

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ep. You can leave this setting as is, or you can change it to any positive number your like. For example, if you change it to 5, then the PHP script will display the top 5 RSS feed articles from your RSS feed source.

When you're done with these configuration settings you can upload these files to your scripts directory on your web server

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

and add the following line of code to your website's HTML file where you would like the RSS feed content to appear:

include ('path_to_scripts_directory/rss2html.php');

Make sure to prefix the above line of code with a 'less-than' symbol followed by a question mark, as well as, postfix it with a question mark followed by a 'greater-than

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

symbol. Also, remember, if your webpage was initially an html file (i.e. filename.html) then you will want to change it to filename.php in order for the web server to know how to handle the above PHP script.

There you go... an easy way to add changing content to your website without any extra work on your part.

Sincerely,

Michael Elli

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.adviceyou.org.ua/article/74655/adviceyou-How-to-Use-an-RSS-Feed-to-Provide-Content-for-Your-Website.html">How to Use an RSS Feed to Provide Content for Your Website</a>

BB link (for phorums):
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Project managers are often assigned as proposal managers and asked to plan and put an estimate to arrive at an acceptable proposal during the project proposal stage; and upon winning the project to manage the projects with little or no authority, dictated time frames and deliverables, and essentially told to just get the project done! The reality to remember is that project executions rarely fail due to technical problems but rather because of people problems.

If you struggle to find the time to network, while still keeping your business running, here's a simple and easy solution.

In the Ocean that is the Internet, where do you start? Cautiously from the shore, or just plunge in?

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