Advice You - Internet and Businesses Online

Let me ask you three questions to get you thinking. Does your website offer an RSS feed? Are you promoting your feed effectively? Are you seeing an increase in profits as a result of offering a feed to your visitors?

I'm going to outline several actionable steps you can take to promote your RSS feed both internally on yo

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ur own website and externally on other websites. Then I'm going to show you a couple of effective programs to generate more profits using your RSS feed. Read what I have to say carefully, and then act on the information. I guarantee you can take it to the bank! I'm not just reiterating what others have said before. I actu

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

lly acted and performed on my own websites everything I'm about to tell you and the results are awesome.

Promoting your RSS feed effectively requires a two prong approach. Start with examining your own website. Educate your visitors about the benefits of using your feed first. Then focus on external promotion second.

Th

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

e average visitor won't understand what RSS is about, why it would benefit them to use it or how it even works. So there's no point in slapping up the little RSS Syndication logo on your website, linking it to your feed file and hoping people will subscribe. The simple fact is that they won't. You need to spend some time

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

uilding a page on your website that briefly explains to your visitors what RSS is about and then show them how to use your feed.

Let me show you a solid example. Point your browser to this URL: http://www.profitgazette.com/syndicate.php On this page o

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

my website I tell my visitors the various ways they can receive my content. Along with subscribing to the newsletter, a visitor is also able to subscribe to the RSS feed. I don't want to overwhelm them so I keep it brief and educate them with four points. "What is RSS? How can I use RSS? How do I get a News Reader? Can I

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

use these feeds on my website?" See also in the top of the left column of that page (and every page on my website) how I give the visitor a quick teaser, mention a benefit to them and give them a link to my "RSS education" page? That's how I get my visitors to discover what RSS is all about. Then if you look in the cente

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

near the top of the page you'll see the little orange RSS image which doesn't just link only to my RSS feed file, I actually use a small snippet of JavaScript to make it easy for my visitors to automatically subscribe themselves to my feed with whichever news aggregator they happen to be using. Just mouse over the RSS bu

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

tton on that page to see what I'm talking about. You can download a copy of that JavaScript for free at http://www.methodize.org/quicksub/

What's next? External feed promotion. There are lots of websites that accept RSS feed submissions. I'm not going to drop

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

a large list of sites into this article but I have put together a large list of them here: http://www.profitgazette.com/rss-submission-list.php Visit that page when you're ready to submit your RSS feed. I personally submitted my feed to each

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

f those sites and took a brand new website which I own from zero traffic to consistently maintaining an average of 80 unique visitors per day in two weeks from the date of submissions. So that really is a powerful submission list.

Now that you've educated your visitors on how to use your RSS feeds and are well into promo

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ting your feed externally, what about optimizing your feed for the major search engines? Yes I said optimize. Did you know that you can optimize your feed to effectively garner traffic from MSN and Yahoo? Here's how. Do some proper keyword research using WordTracker just like you would when performing a regular SEO campai

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

n. Identify your top 3 key phrases and use them when you write the title and description of your feed inside your RSS file. The search engines will pick up on this and in conjunction with the items inside your RSS file they will rank you accordingly, providing you with an additional stream of traffic you never had before.

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

To alert MSN and Yahoo to the presence of your RSS feed just visit http://my.msn.com and http://my.yahoo.com and add your feed to each page. That's all there is too it.

By now you'll probably be asking yourself "How can I make

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ome bucks with my RSS feed?" There are a number of things you can do and programs you can participate in to generate a constant stream of revenue from your feed. Obviously if your website is product/sales oriented you could drop in an advertisement about your products at the end of each item in your feed. You could also a

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ply for the Beta RSS program which Google Adsense is offering to select partners but there is no guarantee of being accepted. Although I have noticed that Google recently updated their Adsense terms of service agreement to include RSS and feed terminology. Perhaps this may mean that the program will come out of Beta soon.

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

See this URL for more information: https://www.google.com/support/adsense/bin/topic.py?topic=957 Another search engine which offers publishers the option to earn revenue on ads placed in their RSS feed is Kanoodle. More information

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

bout Kanoodle's venture into RSS is here: http://www.kanoodle.com/about/press_releases/02-28-05.cool

There is so much more to promoting your RSS feed and generating profit from it than what I could possibly hope to cover in an article

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

and it really wouldn't be fair of me to reveal all of the secrets when somebody has already put a lot of hard work and research toward putting them into a paid publication. If you really want to learn all of the top internet marketing strategies for RSS you should purchase a copy of Rok Hrastnik's new eBook, "elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ew" href="http://rss.marketingstudies.net/">Unleash the Marketing & Publishing Power of RSS". I read Rok's book from cover to cover and implemented almost all of what I discovered through him into my websites. The difference is not just noticeable results but a completely amazing increase in exposure and profit margin

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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There has been a tremendous growth in the number of companies adopting business improvement programs such as process reengineering, 6 Sigma, lean manufacturing, the Baldrige Criteria for Performance Excellence and, CMM/CMI. Unfortunately the need to improve may exist but the evidence shows that the best of intentions are prone to failure.

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