Advice You - Internet and Businesses Online

I open up the 'Feed Reader' every day on my laptop and cruise the 'news feeds' I 'subscribe' to. The amount of information is now overwhelming, I need to just '

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

subscribe' to only the 'feeds' that are of immediate interest, else I would be reading 'feeds' twenty four hours every day.

When I click on a link to find out

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ore about a news item, I am taken to a web page with the article of news on it, also there are banner ads, advertising icons to click on, and other side news it

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ms to click to take me elsewhere.

The potential for advertising on those web pages for interested marketers is great, not withstanding the change in the news a

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ticle each day on that web page. One day it might be about Amazon and the 'outage's' they kept getting, or the next it could be a pending court case about 'cybe

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

rsquatting' a brand name. Whatever article is shown the advertisers get their message across. It may not be part of the advertising ploy to sell goods and servi

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

es from that advert, but to 'brand' their products, or name, for future sales.

One research company predicts internet advertising revenues will rise by 19% nex

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

year, they also predict that newspaper advertising will drop considerably.

Future habits of net cruisers will be to immediately open up the 'feeds' and cruise

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

all the latest news, in contrast to going for Google and Yahoo, inputting search terms, and then cruising only those web sites that come up. Please! Don't laugh

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

, most of us still do this!

If a web site has not got it's own 'news feed', it will not get any 'eyeballs'.

Those interested in marketing to the masses should

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

think about trying to get adverts placed on pages of those sites with a 'news feed', with their name, or web address written prominently, for cruisers to come a

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

d visit, but the main objective is to create 'branding'.

The usage of search engine's for locating web sites will decline, unthinkable at the moment for most i

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ternet users, but their rss feeds directories will be the most sought after to be able to access more 'feeds'. So search engine's will still survive, but usage

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

habits will change.

The 'big-dogs' in rss feeds update news on their 'feeds' every fifteen minutes or so, they know that to keep a captive readership that they

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

have to update frequently, or they will lose 'eyeballs' to some other service that's giving out more frequent news. This is critical from an advertisers point o

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

view who wants his ads showing on web pages with updated news as frequently as possible.

I can feel the nudging elbow's already as advertisers are trying to g

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

t the best 'spots'.

The most money to be gained from rss feeds is by the person who owns one, the advertising revenue from 'spots' on the web pages the 'feed'

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

points to will be flooding in, and with the decline in effectiveness of newspaper advertising, the rss feeds are the only place most advertisers are going to sp

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

nd their money. The younger tech-savvy 18-24 year old's don't buy newspapers, they also don't switch on the television as much anymore, so television advertiser

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

are looking at rss feeds, especially the big media companies who have millions of ad dollars to spend.

Remember this, anybody, even you, can put up a rss feed

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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