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  • Advice You - Find Out How Microsoft's Plans Could Make Your Subscribers Beg You for RSS Content!

    Microsoft recently announced that they will be releasing a new browser version sometime this summer. The new browser version was to be releas
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ed with Longhorn, the code name for their next operating system to replace Windows XP, but they decided that they needed to release it sooner
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    han that.

    Many think the reason is because Firefox, the new popular browser, has introduced some key features that many surfers have come to
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    expect. This probably has put pressure on Microsoft to respond with a browser with the same specs.

    One of these key features is tabbed brows
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    ng, which allows you to browse to multiple sites using just one window with tabs rather than opening a new window for each page.

    But tabbed b
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    rowsing isn't all...

    I am really excited about the possibility of a new feature that could change the way web-surfers get their content!

    Alt
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    ough there has been no formal announcement about this, there has been a lot of speculation about the new browser including a built-in RSS read
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    er.

    An RSS what???

    Let me explain...

    RSS has taken off like a rocket. Blog sites love it, and every major website out there now supports i
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    including CNN, ESPN, Yahoo, Google, and MSN.

    RSS is nothing more than a format for delivering article headlines that can be read and neatly
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    displayed by RSS readers, much like an email program displays email messages.

    But so far the popularity of RSS has been confined mainly to bl
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    gsites and tech-saavy individuals who know how to "tune in" to an RSS Feed. Though it is spreading like wildfire, many average web users have
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    no idea what RSS is! (I've confirmed that by recently asking several of my friends, and none of them had ever heard of it!)

    This is all abou
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    t to change!

    Microsoft has very good reason to include an RSS reader with their new IE version. If they don't, surfers may have reason to sw
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    tch to another that does. Firefox already includes an RSS reader.

    If they DO include an RSS reader, think of the implications:

    *You could b
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    rowse to a webpage and IE could "discover" any RSS links on the page and notify you of them

    *You may be able to Right-Click on an RSS Feed an
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    have an option to "Add to RSS Reader", which would instantly subscribe you to the Feed.

    *Web developers may be able to write web pages that
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    allow visitors to automatically subscribe to a feed by clicking a button or submitting a form.

    Remember, Firefox already has all these featur
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    s, but the vast majority still uses IE!

    Once visitors learn how RSS works and figure out how easy and convenient it is, RSS will become the e
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    xpected format.

    Soon you will be FORCED to offer RSS content because consumers will not want to hand out their email address anymore!

    The ti
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    e will come...will you be ready to deliver?

    Feel free to reprint this article so long as you include the resource box listed with the article


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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