Advice You - Business

There is a buzz phrase circulating throughout the hair and skin care industry, and it has nothing to do with the latest beauty craze coming out of Hollywood. However, it

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

does have something to do with Jessica Simpson, Britney Spears and P-Diddy. What's the connection? Everyone wants their own hair or skin care line.

It's called Privat

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

Labeling. What is Private Labeling? It's simply having a manufacturer create products for you that you can brand yourself. From high end salons and spas to small cou

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

try stores, private labeling offers merchants the opportunity to shape a beauty line and put their brand name on it. It's a very creative process that enables you to have

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

a signature product line.

And now you want in on it. That could be a very profitable move on your part, but you'll need to put your ducks in a row. Let's focus on one of

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

those now.

Artwork.

I speak to people on a daily basis about setting up their hair care and/or skin care line of products for their beauty salon and spas via our

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

company, Pure Wholesale. We discuss their options - hair or skin care first? A signature shampoo and conditioner for a salon? It's all very exciting to be a part of someo

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

e else's dreams and knowing that you are contributing. But there is one factor that seems to dominate when it comes to important steps that have been glossed over in one'

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

pursuit of beauty dominance. The logo. There's not one.

Why is this? From my experience, most people just get so caught up in the excitement of the idea of their new ve

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ture that they forget that the appearance of their products is crucial when trying to get a prospective buyer's attention. The good news is that getting a professionally

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

reated logo is not that difficult to manage - and it's very affordable thanks to the internet and the many graphic design freelancers that live in cyberland.

To find a g

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

raphic design artist, just peruse the "freelancer" sites that seem to be everywhere. One site that I just had some success with is GetAFreelancer.com. The idea of using t

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

is site is simple. You sign up as a Service Buyer. Then you post a project with a selected budget that you can afford. Budgeting is based on tiers. For instance, the firs

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

tier, I believe, is $30 to $100. Once you select a budget, you then post a project. In this, you will explain what it is you are trying to get accomplished. It is very i

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

portant that you explain (in detail) what you are looking for.

Example: "I need a logo for a men's hair care line called 'Zeus''. I'm looking for something masculine tha

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

men won't be afraid to buy. Nothing frilly. Something elegant would be nice, as the price range is in the medium-to-expensive range.

Further, I need it in a vector form

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

t, preferable Adobe Illustrator (.ai) file, but an .eps will do. Artwork must be in layers so that it can be manipulated to fit different sized products."

I included the

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

second paragraph because we (at Pure Wholesale) ask for that specific type of file when receiving artwork from private label clients. Of course, you could also have your

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ew, best friend designer help you with your entire line. I actually got an incredible logo for $100 on my last project. She (the designer) did such a great job that I wil

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

absolutely use her again.

So good luck with your domination of the beauty industry - just don't overlook the image that will garner you all that well deserved attention

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Trying to find the best newsletters or magazines to place classified ads can be a daunting task. By far the best place to run classified ads is in those places your potential customers are looking for the kind of classified ad you are running.

Without this one important element it won’t matter much how great your copy or you offer is, because few will ever read it.

Big companies know the power of establishing a consistent, recognizable brand image. Now you probably don't have a business the same size of a Best Buy – doesn't matter, you'll still reap the benefits of keeping your business image and brand consistent.

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Advice You - Branding Your Own Beauty Care Line? Get Your Artwork Straight

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