Advice You - Internet and Businesses Online

Let me ask you a question. What is the most important thing in running a business? Well, obviously selling. Right? Wrong! This is like stating that the most important thing in life, its purpose, is breathing.

Yes, you need to breath to survive, to live, but breathing is not the most important thin

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

g it is a prerequisite. Unless you have found a purpose in life you won't reach your goals because you have none.

The most important thing in business is goals, a strategy and then comes selling.

Having said this, let us have a look at selling. What is selling anyway? Selling is the exchange of

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

wealth. Selling is giving someone something she desires and receiving something you desire. Your customer, or client for this matter, must be willing to give you more in wealth back than you put in to produce your product or service.

Hey, why do you always talk about wealth instead of money? Becau

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

se most of us do not realize anymore that money is a derivate for wealth. Money is just green pieces of paper with famous people printed on it. What makes money precious is that we, the society agreed to accept it to exchange wealth. It is a way to measure wealth. Nothing less and nothing more.

Li

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

sten, you put some sort of energy in developing or producing a service or product. That takes time and resources. The time you use for preparation you can not use to find food for example. If we had no money or hadn't invented the exchange of goods, you might end up starving. What you actually do i

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

s you put some of your wealth away from the needs of the day and put it into something else, your product. Because we have money, and hopefully you have some as well, we can do that easily. If we are hungry, we just take some of the stored wealth we have - some bucks that is - and exchange it for o

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ur favorite burger or tacos. it is that simple. Money is stored wealth. And business is about gaining wealth not loosing it.

Selling is simply the exchange of wealth. I said it before but like to repeat it here just to emphasis it a little more.

Now, if business is about gaining wealth, how do we

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

gain wealth by selling? We do so buy asking for more wealth to exchange the good than we had to put into producing it. The price - the amount of wealth we ask for - must be higher than the cost - the amount of wealth we put into building the good. The difference between price and cost is called the

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

margin and is the measure for how much your wealth increases once you exchanged it for the asking price.

Only having a good of any kind doesn't increase your wealth. If you have the worlds best ice maker and can not sell it at a price and frequency high enough to increase your wealth, all the eff

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ort(wealth) you put into producing it is literally "on ice". Means the wealth you put in is virtually existent but you can not use it unless someone else is willing to buy.

I know this all sounds obvious and very common. But let me ensure you that common sense is not very common at all. Most peopl

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

e do not look at business as a wealth creating machine and at money as a wealth replacement. Money is not magic. Wealth is.

So you have your great product or service developed. How to find costumers? What are potential customers?

Potential customers are people with a perceived need for your produ

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ct and service that is desirable enough for them to pay the price you ask for.

So forget the "millions of potential customers are waiting out on the net for you becoming affiliate 234,678 for "how to get rich scheme" number 1,233,412.

Get me right, i am not telling you these schemes are all scam.

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

Some, maybe most, provide valuable information. What I say is that it is not sufficient to become source number 299,123 where potential clients can buy it.

Why? Because you do not add value. Even if you could increase the traffic to your web site tremendously - which rarely happens anyway -, you

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

miss the most important factor in your calculation, focused visitors.

You might even get some of your visitors to buy. Do you want to base your business success on picking morsels? I doubt this to be a strategy for long term success.

Opt-in lists are even worse than traffic increase. Think about

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

t, Increasing traffic means basically you get a higher visibility on search engines, which in turn means your chances for picking some more morsels rise. But, opt-in list advertisement doesn't give you this visibility at all. You advertise basically to people that don't even read your ads.

Why? Be

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

cause most opt-in lists pay their subscribers - yes that's right - to receive those mails. Most opt-in list subscribers have not interest in all in any of the products advertised. There desire is to get 4 cents for every email they click at. End of story.

It is like some newspaper would pay you to

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

subscribe to it. If that would ever happen, I would subscribe to every newspaper i could get a grip on. And every issue would end up unread in my bin.

Bottom line is, unless you have something to offer that is desired by someone else and you can find a way to get in front of her with your offer c

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

onstantly, you are not going to make a lasting business out of it.

You simply can not buy prospects. Though you can buy visibility. But visibility without a target in mind and a strategy to keep them coming over and over again, is still useless at best. At worse it costs you a lot of money you cou

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ld use much better to sit down and develop a real working strategy on how to find the people that desire your product or service and how to keep them comming.

But let me finish with the good news. There is an abundance of people that have desire for almost any product you can think of. You only ha

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ve to find a way to get in front of them. The Internet is a great place to achieve this, but it does not work as an instant money machine.

This article may published freely only in its whole including all appendices.

c 2005 by Norbert Haag

Online Business Coach

http://www.onlinebusinesscoach.co

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.adviceyou.org.ua/article/83570/adviceyou-Its-Not-The-OptIn-List-That-Brings-Success-Its-Peoples-Desire-For-Your-Product.html">It's Not The Opt-In List That Brings Success, It's Peoples Desire For Your Product</a>

BB link (for phorums):
[url=http://www.adviceyou.org.ua/article/83570/adviceyou-Its-Not-The-OptIn-List-That-Brings-Success-Its-Peoples-Desire-For-Your-Product.html]It's Not The Opt-In List That Brings Success, It's Peoples Desire For Your Product[/url]

The process of delivering the product to the customer is termed as distribution. Distribution management consists of two major tasks: physical distribution and management of distribution channels. Physical distribution can be defined as the process of reaching the product to the consumers. It encompasses all the activities involved in the physical flow of products from producers to consumers.

As a jobs seeker, you need to prepare. The first step is to put together a plan. Here are some basic steps you'll need to include as you develop your job search plan.

Tags

Links

Advice You - It's Not The Opt-In List That Brings Success, It's Peoples Desire For Your Product

Related Articles: