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  • Advice You - Pros and Cons of Flash-Based Sites

    Flash-based sites have been a craze since the past few years, and as Macromedia compiles more and more great features into Fl
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ash, we can only predict there will be more and more flash sites around the Internet. However, Flash based sites have been di
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    sputed to be bloated and unnecessary. Where exactly do we draw the line? Here's a simple breakdown.

    The good:

    Interactivity
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.


    Flash's Action script opens up a vast field of possibilities. Programmers and designers have used Flash to create interactiv
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    e features ranging from very lively feedback forms to attractive Flash-based games. This whole new level of interactivity wil
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    always leave visitors coming back for more.

    A standardized site

    With Flash, you do not have to worry about cross-browser c
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    ompatibility. No more woes over how a certain css code displays differently in Internet Explorer, Firefox and Opera. When you
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    position your site elements in Flash, they will always appear as they are as long as the user has Flash Player installed.

    Be
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    tter expression through animation

    In Flash, one can make use of its animating features to convey a message in a much more ef
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    icient and effective way. Flash is a lightweight option for animation because it is vector based (and hence smaller file size
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    s) as opposed to real "movie files" that are raster based and hence much larger in size.

    The bad and the ugly:

    The Flash pl
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    ayer

    People have to download the Flash player in advance before they can view Flash movies, so by using Flash your visitor r
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    nge will decrease considerably because not everyone will be willing to download the Flash player just to view your site. You'
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    ll also have to put in additional work in redirecting the user to the Flash download page if he or she doesn't have the playe
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    installed.

    Site optimization

    If your content was presented in Flash, most search engines wouldn't be able to index your co
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    ntent. Hence, you will not be able to rank well in search engines and there will be less traffic heading to your site.

    Loadi
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    g time

    Users have to wait longer than usual to load Flash content compared to regular text and images, and some visitors mig
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    ht just lose their patience and click the Back button. The longer your Flash takes to load, the more you risk losing visitors
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de


    The best way to go is to use Flash only when you absolutely need the interactivity and motion that comes with it. Otherwise
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    , use a mixture of Flash and HTML or use pure text if your site is purely to present simple textual and graphical information


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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