Advice You - Internet and Businesses Online

Quick Response

Customers are immediately impressed with quick responses to questions and service sign-up. Be sure to ment

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ion how important customers are to the success of your business and strive to respond to their message as soon as possible

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

. In this case, under promise and over deliver. I will typically state on my web site that I will respond to emails within

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

four hours. Customers are often pleasantly-surprised to hear back from me within an hour. First impressions are everythin

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

g! If you do well with you initial response, then you are more than likely to get your foot in the door and ensure repeat

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

business.

Total Customer Experience

Be sure to ask plenty of questions and get the customer involved with the design of

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

their own web page. Ask them to give you a few sites that they like already and put together a rough draft. Publish to a s

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

taging site, password protect it and give to your client. The more you keep them involved in the project, the more importa

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

nt they feel and the more impressed they are with your offerings.

Be a Perfectionist in the Customer's Eyes

Pay close at

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

tention to detail, ask if the visual components such as color, layout and fonts are pleasing to the eye. Staying involved

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

with the customer in this way gives them the impression that you truly care and gives them a sense that they are involved

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

with the creation of the web site.

Stand by Your Work

Be sure to follow-up with your customers a few days or weeks after

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

the completion of the project. Always offer to fix any and all perfections. Dazzle them by offering to update their web s

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ite free for 30-days.

Keep in Touch / Repeat Business

There is absolutely nothing wrong with checking-in with your custo

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

mers from time to time just to say hello. Just be sure to ask if everything is OK with their web site and remind them that

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

your services are available for updates/redesign. The odds are in your favor if your customer is happy at this point. It

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

is likely that your customer will come back to you for updates. You can even go as far as offering a discount or. even a c

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

oupon from time to time. You want to flatter your customer, make them feel appreciated that they have given their hard-ear

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ned money to you.

Ask for Referrals and Testimonials

Do not be afraid to ask your customer for a testimonial or even ref

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

er business to friends and family. Happy customers are often more than willing to help you out if you have done them right

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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