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Advice You - Building a Content Rich Website - Part 4
The importance of adding dynamic content to your websites.
You should add dynamic content to your website because when done well it will ultimately provide visitors to your site with a richer and more enjoyable experience. So what exac
You should add dynamic content to your website because when done well it will ultimately provide visitors to your site with a richer and more enjoyable experience. So what exac
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
tly is dynamic content? Well firstly you need to understand what a static page is. It is simply a page that does not change whenever somebody views it, that is every time the page is viewed the content will be exactly the same, unless o
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
course you go and take some action to manually update it yourself.
A dynamic site has some or all of it's pages put together in such a way that each time a visitor views those pages they will get at least some different content to the
A dynamic site has some or all of it's pages put together in such a way that each time a visitor views those pages they will get at least some different content to the
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
last time they viewed it. This can be done in several different ways and I will go through a few of them so that you get an idea of how it's done.
The first, most obvious and probably the most common way to do this is to add an RSS Fee
The first, most obvious and probably the most common way to do this is to add an RSS Fee
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
(or more than 1) to the pages you want to have dynamic content. Just to confuse you there are 2 different ways to do this. You can use Javascript or PHP code to publish your chosen RSS Feed(s) in a human readable form. To the human vis
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
tor these 2 methods will be indistinguishable and will achieve the same result, that is the display of fresh, constantly updating content on the chosen pages. However when it comes to the all important search engine spiders and robots t
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
hat index your pages there is a very important difference. Search engine spiders and robots do not read Javascript or interpret it, they basically just skip over it, so it doesn't matter what the code does (or doesn't do), everytime you
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
pages are visited by a search engine the Javascript will not affect the evaluation of your content. However when a search engine visits a page with PHP code, the PHP code gets executed and the search engine only gets to "see" the resul
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
of the PHP code, i.e. the search engine doesn't even know there is PHP code there, it just gets content that is generated by the PHP code.
Now what this means is that pages that contain dynamic content by way of PHP code will result i
Now what this means is that pages that contain dynamic content by way of PHP code will result i
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
the search engines assessing your pages as having consistently fresh content. Being assessed as having fresh content is extremely valuable and will result in your site achieving a higher ranking. For you see the search engines love fre
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
h content, and are not so fond of sites that never appear to change, even if they do by way of Javascript. If you're reasonable at software programming you could write the PHP code that will expand the RSS Feeds yourself. Alternatively
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
you can download some free software that will do it for you from MSIFetch or Carp.
Another slightly more complex w
Another slightly more complex w
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
y to add dynamic content to your pages also involves using PHP code. What you can do is to setup a single file that contains different "blocks" of content. You then need to add PHP code to your pages that will randomly select one of the
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
blocks from the file you setup and display it on your page(s). You could expand this idea further by setting up several files with content blocks and writing PHP code that will select from as many as the files you have setup as is appro
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
riate for each of your pages. As with the RSS Feeds you now have dynamic content on your pages that human visitors will see and very importantly the search engines will recognise your content as "fresh". How to setup these files and wri
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
e the PHP code is beyond the scope of this article.
The other main way to add dynamic content is to get your visitors to do it for you, again there are several different ways to do this. The easiest and probably most common way of doin
The other main way to add dynamic content is to get your visitors to do it for you, again there are several different ways to do this. The easiest and probably most common way of doin
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
g this is to allow your visitors to post comments on your site ala blog style, although you will need to make a management decision about moderating the comments. Not moderating requires no work but you then run the risk of inappropriat
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
comments being posted on your site, moderating could become very time consuming. You can setup a free article directory such as Article Dashboard which will allow
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
users to post articles directly to your site, this can result in a steady stream of content if you get enough patronage. You can also do things such as run a poll, making sure you keep a dynamic display that shows your visitors the curr
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
nt poll results (to keep them coming back to check the latest).
I hope you have found some useful information in this piece and in the next article I will point some of the many different ways of monetising your site (not just Adsense)
I hope you have found some useful information in this piece and in the next article I will point some of the many different ways of monetising your site (not just Adsense)
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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