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  • Advice You - THe Point of the Interview: Thinking Me, But Talking Them

    An interview is about you. Your skills, your impression of the company, your likes and dislikes, your previous experience, what you're looking for.....you, you, you, you, you.

    But let's be honest. Who cares about their new marke
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ting program - unless you're an employee -- and the program’s success means your job is secure? Who cares about the magnificent president of the company, unless his magnificence (a distinctly, non-universally defined word, by t
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    he way) is going to impact you as an employee?

    Except you're not employed. And you want an offer. So you need to care about all that if you want the choice of having it impact you. Thus you pay attention, answer questions, put
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    on your interested face and hope you come up with intelligent answers.

    But here's the irony - the interview is so “about you” that you must talk about how you can impact them, which makes the interview about them, not you. Get i
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    t?

    There are myriads of answers for any interview question -- not all of which are equally effective. Spin can make the difference in being passed over—or in being asked back. Keeping this in mind, remember that while the inte
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    rviewer’s job is to sell the company to you, your job is to sell yourself to the company. You don’t do this by being “me” focused, and answering off the top of your head can certainly result in that.

    Compare these two answers to
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    “Tell me about one of your most significant accomplishments.”

    JOE BLOW: Well, I’m a really good Business Office Manager. With Maplewood Community Hospital, I decreased bad debt by lowering the AR days from 98 to 64. That
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    significantly enhanced our revenue, and I got a bonus for it.”

    DAN THE MAN: When I began as Business Office Manager for Memorial Medical Center, AR days were 98. I restructured the Business Office by adding another person
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    to the collections team and also re-wrote the Policy and Procedures manual so there was more emphasis on up-front deposits. I worked with the staff to implement a payment program for mothers-to-be, so that during the term of the
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    pregnancy, they were paying off the bill in advance. This resulted in lowering the AR days to 64, bringing us $XXXX amount in revenue over a period of XXXX time frame. You mentioned that you’d like to become more aggressive in b
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    ringing revenue in through the business office. I’d enjoy looking at existing policies, department set up and pulling the team together to assist (client hospital) in achieving its revenue goals through the Business Office."

    The
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    latter example is what sales people call a feature/benefit statement. Take a pen and its cap, for example. The feature is the cap. The benefit is that it prevents the pen from getting ink all over you. In this example, the feat
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    ure is Dan the Man’s skills. The benefit is how the hospital will be able to bring in additional revenue through the business office if they hire him. Notice a few other subtleties about his answer:
    • Dan the Man not
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    only said what he did, he told how he did it.
  • There are only two “I” statements
  • He says “team” twice, and also mentions he worked “with the staff”
  • He ties it together by bringing up a problem the interviewer had
  • tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    indicated exists
  • He doesn’t say how good he is–he lets his accomplishments speak for him
  • He uses the word “enjoy” to describe his responsibilities

    People want to know what’s in it for them. Help your intervie
  • t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    wer–and yourself–by spelling that out. The interviewer wants to know why he should hire you. He wants to know what you can do for the company. He wants to know what makes you different or better than any other candidates he’s int
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    erviewing. If you don’t tell him that, who will? Another candidate! After all, even though an interview is a two-way street, your goal is to want the company to give you an offer so that you can decide if you want the job. If th
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    e company isn’t interested in hiring you, what you want becomes irrelevant.

    Some people are uncomfortable selling themselves. I’m not recommending you lean on his desk, pound your fist, and tell him that if he doesn’t hire you h
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    is company will be bankrupt in one year. Nor am I recommending you brag endlessly about how stupendous you are, never ceasing to talk about yourself. But an interview is no place for false modesty. If you don’t tell the intervie
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    wer about your accomplishments and how you can benefit the company, someone else will tell him about their accomplishments and how they can benefit the company.

    And you know what? That’s the person that will get the job, not you


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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