Public Relations and Real Estate Sales Companies

As our real estate market becomes a buyers market more and more realtors are indeed looking for ways to promote community goodwill to increase their buyer base and appease those listings, which are not selling as fast as those customers might like.

Five Ways To Improve The Accuracy of Your Media Releases

It is so easy to do. A small typo. But it can have big consequences. Especially if it is in your media release. It can cause millions in lost sales, damage your reputation forever and cost you political elections. So what can you do to prevent costly and embarrasing errors?

Public Relations for Snow Removal Companies

Most companies are fairly easy to design public relations campaigns for and yet others become quite a challenge and require a little forward thinking and a bit of creativity. For instance what about a snow removal company, what kids of PR can they do?

Public Relations: Avoid These 5 Press Release Blunders

Over the years, I've encountered several common blunders which can prevent press releases from performing effectively. With so much at stake, you cannot afford to overlook them. These are the top five blunders I see.

Public Relations for Hezbollah

Hezbollah had won the media war in Lebanon over the Jewish state by using human shields and then crying into the cameras when those human shields were blown up by Israeli Air Force Attacks; pretty smooth move some say. Although if you consider the long-term affects of these tactics they cannot work forever and therefore eventually

Public Relations and Crisis Management Considered

When is public relations most critical? Well during crisis mode of course when the client, corporation or public figure is in dire straights and becoming a media football and something must be done quick. But what can you do? If you were at a party and you stuck your foot in your mouth what would you do?

Public Relations and 180-Degree Turns

Public Relations is a pretty unforgiving field to participate in. Even those who are often called the king of spin have problems with it occasionally, as it is hard to be right all the time in an ever changing world of public perception and mass media incited hysteria.

Public Relations for Al Queda

What type of public relations does an international terrorist organization need which kills innocent people? Surely if you go around killing innocent life then you need some sort of public relations campaign. For instance in Lebanon; Hezbollah claimed it would help rebuild and was giving out $100 bills. This is a public relations campaign, but not a very good one when you consider its costs.

Public Relations and Tactical Strategies Considered

Anytime you are considering a public relations program or a community relations strategy you need to be careful that you do not look self-serving. Instead you have to work towards the middle and develop more win/win strategies, which makes sense. In other words do things, which will be noticed, do the most good for others and bring in new business.

Public Relations and Co-Generation Considered

One of the smartest things that a corporation, which uses lots of energy can do is find a way to develop its own energy source and then sell what it does not use back to the grid. There are many incentives from a tax standpoint for this and it makes for some excellent public relations and community goodwill exploits if it is done correctly.

Public Relations for Private Schools

Public relations for private schools is very important to make sure they have proper enrollment and can attract the best teachers and professors to their schools. There is another important reason to have community goodwill programs for private schools and that is the fact that many teachers unions will figure out ways to just ruin the credibility of a private school.

Public Relations for the Pope

The Catholic Pope is starting to make a lot of sense and it has angered some in the Islamic World who are upset. They are now calling for his death, not his resignation. Indeed in doing this it seems they are proving him right about his historical account of Islam. Unfortunately...

Public Relations for Co-ops

Co-ops are becoming all the rage and they make sense for smaller rural communities who need to use this energy of all that used to be offered in their community to do the most good both locally and in trade. The most important thing for the success of a co-op is proper publicity, community goodwill and an ongoing public relations program.

How Your Nonprofit Can Talk Back to the Media

The way your nonprofit is presented by the media is of vital importance to your organization’s success. Read this article for the tools you need to talk back to the media and set the record straight.