Make Your Sales Soar By Focusing On The Customer's Needs

All too often in an effort to make a sale, a salesperson tries to promote the product or service to a prospective customer in a forceful manner and ends up losing the sale. Such sales marketing ignores the customer's needs. To be effective any form of sales marketing as to have the right approach, which is identifying the customer's needs.

Opportunities Don't Knock On Closed Doors

Forget about building power teams, master alliances, and ideal referral partners. It's not about finding people just like you or only making deals with those who can do something for you. Just focus on meeting people, making friendships, and opening up as many doors as you can.

How To Light Up Your Party

Article about lighting and how to make a nice party with them. Useful for anyone that loves to have fun!

The Insides On Buying Tickets Online

Get the inside scoop on the business of ticket sales online. Why are prices so high? Why do so many sites carry the same tickets?

Protect Little Children With Pool Alarms

Whether you have a swimming pool or are considering installing one, swimming pool safety is of the utmost importance.

How To Close A Sale Without Needing A Cute Puppy

Article on why closing techniques are not what gets it done in sales.

Finding New Customers

The most effective way of finding new customers is through your existing customers - here's how.

I'm A Reluctant Salesperson

An Extrovert is someone who gets his or her energy from being around others an Introvert is someone who is energized by being alone. When an Extrovert is left alone for long periods of time, he becomes lethargic. Conversely, an Introvert will be exhausted and drained after a day of social interaction.

The Ultimate Sales Letter

A sales letter is a form of business letter that aims to convince the recipient to buy a product or a service. In other words, a sales letter is a communication tool that embodies the sales talk a marketer should do to call prospective customers to action.

Finding the Right Customers

Those who analyze the reasons for their success know the 80/20 rule applies. Eighty percent of their growth, profitability and satisfaction come from 20 percent of the clients.

Grow Your Business The Old Fashioned Way - With A Handwritten Note

When was the last time you received a hand-written piece of mail? Better yet, when was the last time you thanked a client or prospect or referral source by taking pen to paper and actually writing a sentence of two?

Does Sales Training Work?

Are you spending massive money to train your sales force and seeing very little results? You may be tempted to throw your hands in the air and declare that sales training doesn’t work. It may be that you are overlooking a key element in the sales training process. It is important to understand that training your sales force is a process which takes time

Seiko Watches

Seiko Watches have progressively built a reputation for precision, reliability and excellence in advancing watch technology.

Selling Ice Cubes to Eskimos - It's Not All It's Cracked Up to Be

As we apply the Golden Rule to selling, we shatter some myths about the attributes of the ideal sales person. We use an exercise in our sales development workshops to help our participants discover some myths about what makes a great sales person. We examine our feelings as buyers toward the sales people we experience. As our participants share their opinions and experiences, we build two lists. You might try this yourself.