An Alternative Way to Conduct a SWOT Analysis

Conducting a SWOT Analysis can be quite a challenging task when you are not so experience. this article is written as an alternative way to conduct a SWOT Analysis. It illustrates the What? When and How? It can be done in a simplistic way.

Strategic Alliances - What, Why, How, Etc

A strategic alliance is one in which two companies join hands to market services and products for mutual benefit. Traditionally, strategic alliances are formed between companies that are not direct competitors of each other but have complementary products or services that are marketed to the same target audience. There are three primary types of strategic alliances - joint ventures, minority equity investments, and direct cooperation.

Rejuvenate & Re-Fuel Your Inner Drive

Solo Entrepreneurs have unique needs as they build their small businesses. Here are three key ways that Solo-E's motivate themselves to success: by maintaining a focused marketing approach, finding the support they need in alliances that fuel their creativity and personal vision, and honing in on their assets to create personal expertise.

Think Yourself To Success

You've bought and read every popular book on entrepreneurship and success in business. You've joined all the right organizations and met the right people. You've learned the latest time management tips and have the most up-to-date software. Still there is something missing. What is left to do? Read on...

Small Business Savvy: Reaching Key Big Business Decision Makers

As a solo entrepreneur or small business owner, one of our key challenges can be reaching key decision makers in larger companies. Getting to the right person who can seal the deal can be a frustrating experience, especially if you don’t have a game plan. Here are three ways to connect with the right people.

Making Assumptions - A Critical Communication Mistake In Business And In Your Personal Life!

Communication is a critical factor in building professional and personal relationships. So often misunderstandings, conflicts and mis-connections arise around communication. Learn one of the critical factors that can make or break a conversation in an instant.

Recharging Your Energy - Realizing When It's Time to Take Care of You!

“ I can’t seem to get motivated or focused. I feel stuck, I feel tired, distracted… like I should be doing more and I just don’t feel like doing very much.” Sound familiar? Learn the difference between procrastination and when it's time to re-energize YOU!

Marketing Messages: Your 10 Most Important Business Principles

As Solo Entrepreneurs we use two basic strategies for marketing: writing and speaking. Rose Hill explains why it is important to create a list of your 10 Most Important Business Principles (MIBP) and utilize them in your marketing efforts . Without them, she claims your marketing efforts will be too diffuse to really grab the attention of your intended ideal clients.

Creating A Vision - Bringing Your Dreams Into Reality

Do you have some goals you want to achieve or dreams you want to fulfill? A useful tool in reaching the outcomes you desire is the creation of a vision. Learn more...

Standing Out Head and Shoulders Above the Rest

Online communities have existed for over 15 years, but are still under-utilitized. Learn more about using this dynamic solution for driving and growing your online presence...

It's a Community Thing!

You have this great website, you have sent out e-mails regarding your services, printed out hundreds of brochures which you have given to friends and relatives, but what you really need is to get people talking about what you offer. You know that if you can do that, people will recommend you to others and your client base will begin to grow. Sounds great, doesn't it? But how on earth do you get people talking?

5 Tasks You Should Be Delegating To Your Virtual Assistant

It's only November, far too early to be thinking about Christmas, right? Wrong! If you start planning now you can avoid all the hassle and stress that comes with this time of year.

Sell What You Write - a Freelancer's Guide to Winning Bids

You can sell what you write with a little discipline and attention to detail. These guidelines will give you some direction on how to actually sell what you write by making your pitch and your samples presentable.

CEO, Entrepreneur or Both?

This article describes how to evaluate whether the company founder should also serve as its chief executive.